Welcome to Nike, where we believe in the power of sport to move the world forward. We are seeking an experienced and dynamic Expert in Stores Marketing to join our global team and help drive our retail marketing strategy to new heights. As a key member of our marketing team, you will have the opportunity to use your expertise and creativity to elevate the Nike brand and connect with consumers in our physical retail spaces. We are looking for a passionate and innovative individual who is ready to take on the challenge of elevating our stores marketing efforts. If you have a deep understanding of consumer behavior, a strategic mindset, and a passion for the Nike brand, we want to hear from you. Join us in inspiring and empowering athletes around the world through the power of sport.
- Develop and execute global retail marketing strategies that align with Nike's overall brand vision and objectives.
- Collaborate with cross-functional teams to ensure consistency and alignment of retail marketing initiatives with other brand campaigns and activations.
- Create and manage marketing campaigns and initiatives for Nike's physical retail spaces, including in-store events, promotions, and experiences.
- Conduct market research and analysis to understand consumer behavior and trends, and use insights to inform retail marketing strategies.
- Develop and maintain relationships with retail partners to drive joint marketing efforts and maximize brand exposure.
- Monitor and track the effectiveness of retail marketing campaigns and initiatives, and make recommendations for continuous improvement.
- Collaborate with visual merchandising and store design teams to ensure cohesive brand messaging and storytelling in retail spaces.
- Stay up-to-date with industry trends and best practices in retail marketing, and use this knowledge to innovate and elevate Nike's retail marketing efforts.
- Partner with the digital marketing team to bridge the gap between online and offline experiences, and create seamless omnichannel campaigns.
- Serve as a brand ambassador and champion for Nike's values and mission, and embody the spirit of sport in all marketing efforts.
Extensive Knowledge Of Retail Marketing Strategies And Tactics, Particularly In The Sporting Goods Industry.
Proven Track Record Of Developing And Executing Successful Marketing Campaigns That Drive Foot Traffic And Sales In Brick-And-Mortar Stores.
Strong Analytical Skills With The Ability To Interpret Data And Make Data-Driven Decisions To Improve Marketing Initiatives.
Excellent Communication And Collaboration Skills, With The Ability To Work Cross-Functionally With Various Teams And Departments.
In-Depth Understanding Of The Nike Brand And Its Target Audience, With The Ability To Develop Creative And Impactful Marketing Initiatives That Align With The Company's Overall Marketing Strategy.
Inventory Management
Data Analysis
Digital Marketing
Event Planning
Branding
Visual merchandising
consumer insights
Omnichannel
Product Launches
Retail Strategy
Influencer Partnerships
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Networking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Expert, Stores Marketing in Beaverton, OR, USA is $68,000 - $90,000 per year. This can vary depending on factors such as experience, education, and the specific company or industry the individual is working in.
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Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services.
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