
SEM Marketing Manager-Global Media Paid Search
Collaborate closely with Global Media Campaign teams and with Product Marketing teams to advocate and develop Paid Search strategies that are part of holistic, multi-faceted paid media campaigns for Business Applications, Power Platforms, Education, Digital Transformation and other Microsoft Commercial and Consumer campaigns. Manage media agency relationships, collaborating with the agency on SEM campaign planning, overseeing the agency’s campaign execution, guiding keyword, bid, and creative optimizations, and ensuring that campaign results map to business goals. Be an SEM thought leader, delivering insights and helping educate stakeholders and partners across the Microsoft Marketing organization on the standards and business impact of paid search. Collaborate with Ad Operations technical specialists to enable campaign measurement and optimization.
3-5 years’ of experience managing SEM campaigns at an agency or client-side is required
Thorough knowledge and understanding of global search publishers (Google, Bing, Baidu, Naver), related ad tech platforms
Ability to prioritize multiple projects and work stream based on business impact
Experience in both Consumer and Commercial campaigns
MS PowerPoint
Time Management Skills
V Lookups
MS Excel skills
Excel Macros
Quantitative analytics
Branding/Awareness campaigns
Verbal communication
Driven and self-motivated
Written communications
Problem Solving Skills
Detail oriented and highly organized
Multi tasker
According to JobzMall, the average salary range for a SEM Marketing Manager-Global Media Paid Search in Microsoft Way, Redmond, WA 98052, USA is between $97,750 and $130,500.
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