Principal Integrated Marketing Specialist

Are you a seasoned marketing professional looking for a leadership role with a global leader in healthcare technology? Look no further than Medtronic! We are seeking a highly strategic and results-driven Principal Integrated Marketing Specialist to join our dynamic team. In this role, you will have the opportunity to shape and drive integrated marketing strategies that directly impact the success of our business. If you have a passion for innovation, a strong business acumen, and a track record of delivering impactful marketing campaigns, we want to hear from you! Join us in our mission to use technology to improve the lives of patients worldwide.

1. Develop and execute innovative integrated marketing strategies that align with Medtronic's overall business objectives.
2. Lead and manage a team of marketing professionals to drive successful campaign execution and results.
3. Collaborate with cross-functional teams including product management, sales, and market access to ensure alignment and consistency in messaging and brand positioning.
4. Conduct market research and analysis to identify trends and opportunities to inform marketing strategies.
5. Develop and manage marketing budgets, including tracking and reporting on key performance indicators.
6. Utilize data and analytics to measure and optimize campaign effectiveness and ROI.
7. Drive thought leadership and innovation within the healthcare technology industry.
8. Stay current with industry trends and best practices to continuously improve marketing strategies and tactics.
9. Act as a brand ambassador for Medtronic, ensuring all marketing efforts are in line with the company's values and mission.
10. Collaborate with global teams to ensure consistent and cohesive messaging across all markets.
11. Mentor and develop team members to build a high-performing and results-driven marketing team.
12. Represent Medtronic at conferences, events, and other industry gatherings to promote the company and its products.
13. Foster strong relationships with key stakeholders, including customers, partners, and key opinion leaders.
14. Proactively identify potential risks and develop contingency plans to mitigate them.
15. Contribute to the development and implementation of marketing strategies for new product launches.
16. Continuously monitor and evaluate market trends, competitive landscape, and customer needs to inform future marketing strategies.
17. Ensure all marketing activities comply with regulatory guidelines and adhere to internal policies and procedures.

According to JobzMall, the average salary range for a Principal Integrated Marketing Specialist in Menlo Park, CA, USA is between $120,000 - $150,000 per year. However, this can vary depending on factors such as the specific company, level of experience, and education level of the individual. Some companies may offer higher salaries or additional benefits for this role.

Medtronic plc is the world's largest medical device company that generates the majority of its sales and profits from the US healthcare system and is headquartered on the island of Ireland.