Digital Marketing Analyst

Responsible for collecting, analyzing, and reporting on data from MedStar Health websites and digital marketing platforms to measure performance and support planning and optimization for paid digital campaigns and SEO. Contributes to the achievement of established department goals and objectives and adheres to department policies, procedures, quality standards, and safety standards. Works closely with marketing leads to create statistically sound test designs and produce and present analysis that will provide actionable insights from testing to internal stakeholders. Works with marketing leads and analytics team colleagues to implement and manage web page, lead and appointment tracking and other tools to support reporting and analytics.

According to JobzMall, the average salary range for a Digital Marketing Analyst in 10980 Grantchester Way, Columbia, MD 21044, USA is between $44,248 and $72,897.

MedStar Health is a not-for-profit healthcare organization. It operates more than 120 entities, including ten hospitals in the Baltimore–Washington metropolitan area of the United States.