McDonald's Corporation

Marketing Manager, Beverage & Guest Value Strategy

McDonald's Corporation

Toronto, ON, Canada
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

McDonald's Corporation is looking for a passionate and experienced Marketing Manager, Beverage & Guest Value Strategy to join our team. The ideal candidate will have a creative, strategic mindset and a track record of success in driving growth in a fast-paced, high-profile environment.At McDonald's, the Beverage & Guest Value Strategy team works to drive growth, engagement, and loyalty through innovative marketing campaigns. The team works with a cross-functional group of stakeholders to create, execute, and measure the success of campaigns. We’re looking for someone who can bring a consultative approach to our marketing efforts, helping us to find the best solutions to drive results.The successful candidate will have a minimum of 5 years of relevant experience in marketing, with a focus on consumer marketing. Experience in the fast food or QSR industry is highly preferred. The candidate must also demonstrate a strong understanding of consumer behavior, brand positioning, digital marketing, and the ability to take a data-driven approach to marketing decision-making. The ideal candidate will have a deep understanding of how to create campaigns that drive brand loyalty and engagement. In addition, the candidate must possess excellent communication skills, and have the ability to lead and motivate cross-functional teams. If you’re looking for an opportunity to make an impact and drive growth, we want to hear from you!

Responsibilities:

  1. Develop and execute marketing campaigns and strategies that drive brand loyalty and engagement.
  2. Monitor and analyze consumer behavior, brand positioning, and digital marketing trends.
  3. Lead and motivate cross-functional teams to achieve marketing goals.
  4. Take a data-driven approach to marketing decision-making.
  5. Utilize creative and strategic mindset to identify innovative solutions to drive growth.
  6. Monitor and measure the success of campaigns.
  7. Develop relationships with stakeholders to ensure objectives are met.
  8. Maintain and update knowledge of fast food or QSR industry trends and best practices.
Where is this job?
This job is located at Toronto, ON, Canada
Job Qualifications
  • Excellent Communication And Interpersonal Skills

  • Strong Leadership And Business Acumen

  • Ability To Develop And Implement Strategic Plans And Programs

  • Knowledge Of Consumer Insights

  • Experience In Beverage And Hospitality Industry

  • Excellent Project Management And Organizational Skills

  • Demonstrated Success In Working With Cross-Functional Teams

  • Creative Problem Solving And Decision-Making Skills

Required Skills
  • Budgeting

  • Advertising

  • Networking

  • Strategy

  • Communication

  • Market Research

  • Cross-Functional

  • Negotiation

  • Presentation

  • Branding

  • Execution

  • Collaboration

  • Analysis

  • Innovation

  • Insight

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Negotiation

  • Problem Solving

  • Time management

  • Interpersonal Skills

  • Organizational skills

  • Teamwork

  • Adaptability

Compensation

According to JobzMall, the average salary range for a Marketing Manager, Beverage & Guest Value Strategy in Toronto, ON, Canada is between $84,000 and $108,000. This is based on the analysis of salaries for similar positions in the Toronto area.

Additional Information
McDonald's Corporation is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedOctober 18th, 2023
Apply BeforeJune 9th, 2026
This job posting is from a verified source. 
Reposted

Apply with Video Cover Letter Add a warm greeting to your application and stand out!

About McDonald's Corporation

McDonald's is the world's leading global foodservice retailer with over 37,000 locations in over 100 countries. More than 90% of McDonald's restaurants worldwide are owned and operated by independent local business men and women.

Frequently asked questions

Get interviewed today!

JobzMall is the world‘ s largest video talent marketplace.It‘s ultrafast, fun, and human.

Get Started