
Manager, Field Marketing Manager
Are you a dynamic and results-driven marketing professional with a passion for building successful campaigns? Look no further! McDonald's Corporation is seeking a highly motivated and experienced Manager of Field Marketing to join our team. As the leader of our field marketing efforts, you will play a crucial role in driving brand awareness and increasing sales for our restaurants across the country. If you thrive in a fast-paced and collaborative environment, possess excellent communication and leadership skills, and have a proven track record of executing successful marketing strategies, we want to hear from you. Join us and be a part of the world's leading fast-food chain!
- Develop and implement effective marketing strategies to increase brand awareness and drive sales for McDonald's restaurants across the country.
- Lead and manage a team of field marketing professionals, providing guidance, training, and support to ensure the successful execution of marketing initiatives.
- Collaborate with cross-functional teams, including regional and national marketing teams, to ensure alignment and consistency in messaging and campaigns.
- Analyze market trends and consumer insights to identify opportunities for growth and innovation in marketing tactics.
- Monitor and track the performance of marketing campaigns, making adjustments as needed to optimize results.
- Oversee the creation and distribution of marketing materials, ensuring brand consistency and compliance with company standards.
- Manage the budget for field marketing initiatives, ensuring efficient use of resources and maximizing return on investment.
- Serve as a brand ambassador for McDonald's, representing the company and its values in all interactions with stakeholders.
- Stay informed about industry developments and competitors' marketing strategies, using this knowledge to inform and improve McDonald's marketing efforts.
- Foster a positive and collaborative work environment, promoting teamwork and professional growth within the field marketing team.
Strong Leadership Skills And Experience Managing A Team.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 3-5 Years Of Experience In Field Marketing, Preferably In The Food And Beverage Industry.
Excellent Communication, Interpersonal, And Organizational Skills.
Proven Track Record Of Developing And Executing Successful Marketing Campaigns And Initiatives.
Budget management
Digital Marketing
Event Planning
Brand management
Team Leadership
Competitive analysis
Market analysis
Customer engagement
Cross-Functional Coordination
Promotional Strategy
Collaborative Communication
Communication
Leadership
Time management
creativity
Organization
Teamwork
collaboration
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Manager, Field Marketing Manager in Atlanta, GA, USA is approximately $60,000 to $100,000 per year. This range can vary depending on the specific company, industry, and level of experience. Some companies may offer higher salaries for more experienced candidates or those with specialized skills or knowledge. Additionally, the cost of living in Atlanta may also impact the salary range for this position.
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McDonald's is the world's leading global foodservice retailer with over 37,000 locations in over 100 countries. More than 90% of McDonald's restaurants worldwide are owned and operated by independent local business men and women.

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