Marketing Technologist

Are you a tech-savvy marketer with a passion for healthcare? If so, we have an exciting opportunity for you at Mayo Clinic as a Marketing Technologist. As a leading healthcare organization, Mayo Clinic is seeking a talented individual to join our team and help us drive digital transformation through innovative marketing strategies. With state-of-the-art technology and a commitment to patient care, we are looking for a dynamic individual who can blend marketing expertise with technical know-how to deliver impactful results. Join us and be a part of our mission to provide exceptional healthcare to our patients.

1. Develop and implement digital marketing strategies to drive business growth and increase brand awareness for Mayo Clinic.
2. Utilize technology and data to analyze market trends and consumer insights, and identify opportunities for targeted marketing campaigns.
3. Collaborate with cross-functional teams to develop and execute integrated marketing plans that align with organizational goals and objectives.
4. Stay up-to-date with the latest industry trends and advancements in technology to continuously improve marketing efforts.
5. Manage and optimize digital marketing channels, including website, social media, email, and paid advertising.
6. Conduct market research and analyze data to identify key performance indicators and measure the success of marketing initiatives.
7. Utilize various marketing technologies, such as CRM, marketing automation, and analytics tools, to enhance marketing efforts and improve ROI.
8. Develop and maintain relationships with key stakeholders, including internal teams, external agencies, and vendors.
9. Collaborate with the healthcare team to ensure marketing efforts align with patient needs and goals.
10. Stay informed about healthcare regulations and compliance to ensure all marketing efforts are in accordance with industry standards.
11. Train and educate team members on new technologies and marketing strategies to enhance overall marketing capabilities.
12. Monitor and report on digital marketing performance and make recommendations for improvement based on data and insights.
13. Act as a liaison between marketing and IT departments to ensure seamless integration of technology and marketing efforts.
14. Ensure all marketing materials and communications are in line with Mayo Clinic's brand guidelines and messaging.
15. Stay organized and manage multiple projects simultaneously to meet deadlines and achieve marketing objectives.

According to JobzMall, the average salary range for a Marketing Technologist in Rochester, MN, USA is $50,000 to $75,000 per year. This range may vary depending on factors such as experience, education, and specific job responsibilities.

The Mayo Clinic is an American not-for-profit organization academic medical center based in Rochester, Minnesota, focused on integrated clinical practice, education, and research. It employs over 4,500 physicians and scientists, along with another 58,400 administrative and allied health staff.