Demand Generation Marketing Manager

Overall ownership of ensuring all marketing activations are measured and assessed end-to-end for effectiveness & ROI. Supporting the team with prioritization & strategic assessment of opportunities (new & recurring) versus ROI metrics and business strategy. Plan and execute demand generation campaigns that drive the marketing & sales funnel and accelerate deal closure (email campaigns, trade shows, new product launches etc.), working closely with the sales organization to ensure complete alignment and successful execution. Maximize CipherTrace and Mastercard’s ROI at critical trade shows, conferences and exhibitions – own and deliver the overall calendar of events and execution of integrated marketing campaigns focused on the right attendees and decision-makers. Begin to develop and execute marketing programs focused on customer lifecycle management, including the cross-sell/up-sell of new and existing CipherTrace & Mastercard services.

According to JobzMall, the average salary range for a Demand Generation Marketing Manager in 123 Main St, San Francisco, CA 94105, USA is $102,000 to $148,000. This range is based on the salaries of similar positions in the same location.

Mastercard is a leader in global payments and a technology company that connects billions of consumers, thousand of financial institutions, and millions of merchants, as well as governments and businesses around the world.