
Sr. Manager Digital Media Performance
At Mars, Incorporated, we are looking for an innovative and experienced Sr. Manager Digital Media Performance to join our team. In this role, you will be responsible for managing the performance of our digital media campaigns, optimizing efforts to meet our business objectives, and driving our digital media campaigns to success.We are looking for an experienced candidate that is driven to think outside the box, challenge the status quo, and develop creative solutions to our digital media challenges. You will need to have a passion for digital media and be able to thrive in a fast-paced environment. In this role, you will have the opportunity to work collaboratively with our team and be a part of a company that is dedicated to creating innovative solutions in the digital media space.The successful candidate will have extensive experience in digital media, including paid search, display, and social media, with a proven track record of delivering results. They will have a strong understanding of digital media performance metrics and have a demonstrated ability to develop and execute strategic media plans. Additionally, the successful candidate will have excellent communication skills, be highly organized, and able to work independently as well as part of a team.
Responsibilities:
- Manage the performance of digital media campaigns and optimize efforts to meet business objectives.
- Develop creative solutions to digital media challenges.
- Analyze digital media performance metrics and create strategic media plans.
- Collaborate with team members to create innovative solutions in the digital media space.
- Track and analyze campaigns and adjust strategies to drive success.
- Maintain up-to-date knowledge of the latest trends and best practices in digital media.
- Ensure campaigns are in compliance with industry regulations.
- Communicate effectively with stakeholders and provide regular progress updates.
- Monitor and adjust budgets to ensure optimal return on investment.
- Stay informed of emerging technologies and platforms in the digital media space.
Demonstrated Success In Digital Media Performance
Proven Track Record In Developing And Deploying Strategies To Optimize Digital Media Campaigns
Experience In Leveraging Analytics To Inform Decision Making
Knowledge Of Industry Trends In Digital Media
Ability To Effectively Communicate Data And Insights To Senior Stakeholders
Experience In Managing A Cross-Functional Team
Strong Financial Management Acumen
Ability To Develop And Manage Budgets.
Budgeting
Project Management
Communication
Problem Solving
Campaign Management
A/B testing
Digital Marketing
Data Visualization
Analytics
Campaign analysis
Audience targeting
Conversion tracking
Ad Optimization
Performance Forecasting
Multi-Channel Strategies
Communication
Conflict Resolution
Leadership
Negotiation
Problem Solving
Time management
Interpersonal Skills
Networking
Teamwork
Adaptability
According to JobzMall, the average salary range for a Sr. Manager Digital Media Performance in Franklin, TN, USA is $89,811 - $117,928.
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Mars Incorporated is an American global manufacturer of confectionery, pet food, and other food products and a provider of animal care services. Mars operates in five business segments around the world: Mars Wrigley Confectionary (headquartered in Chicago, Illinois, with US headquarters in Hackettstown and Newark, New Jersey), Petcare (Zaventem, Belgium; Poncitlán and Jalisco, Mexico; Querétaro, Mexico), Food (Rancho Dominguez, California), Drinks (West Chester, Pennsylvania), and Symbioscience (Germantown, Maryland), the company's life sciences division.

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