
Data Scientist, Data-Driven Marketing
Mars, Incorporated is searching for an innovative Data Scientist, Data-Driven Marketing to join our dynamic team. This highly visible role is essential in bringing data-driven marketing campaigns to life, driving insights, and leveraging data to inform decision-making. If you’re a self-starter with a passion for data, marketing, and analytics, this opportunity is for you!We are looking for an experienced professional who is deeply knowledgeable and experienced in data science, data-driven marketing, and analytics. You will need to have a keen eye for detail, the ability to work independently and collaboratively, and a passion for driving success. To be successful in this role you must have:• A Bachelor’s or Master’s Degree in Mathematics, Computer Science, Statistics, Engineering, or a related field• At least 5 years of professional experience in data science, data-driven marketing, and analytics• Proven expertise in statistical modeling techniques and tools• Working knowledge in SQL and/or Python• Exceptional problem-solving skills, and the ability to think critically• The ability to present complex data in a clear and concise way• Strong communication and interpersonal skillsIf you are a data-driven individual with a passion for marketing, analytics, and problem-solving, we want to hear from you!
Responsibilities:
- Developing and executing data-driven marketing strategies to increase business performance.
- Analyzing large datasets and deriving actionable insights from them.
- Utilizing statistical modeling techniques and tools to gain insights and inform decision-making.
- Performing complex data analysis tasks using SQL and/or Python.
- Communicating complex data in a clear and concise way.
- Collaborating with teams to develop effective data-driven marketing strategies.
- Researching and staying up-to-date on industry trends and best practices in data-driven marketing.
- Developing and maintaining relationships with key stakeholders.
- Delivering presentations and reports to senior stakeholders.
•Strong Analytical And Problem-Solving Skills
•Proficiency In Data Analysis
Data Mining
And Statistical Modeling Techniques
•Ability To Develop Predictive Models And Interpret Results
•Expertise In Data Visualization And Business Intelligence Tools
•Strong Communication And Presentation Skills
•Proficiency In Data Engineering And Etl Processes
•Knowledge Of Cloud Computing And Big Data Technologies
•Experience With Marketing Analytics And Marketing Automation Platforms
Sql
Python
Business Intelligence
Data Analysis
Big Data
R
Machine Learning
Deep Learning
Data Visualization
Natural language processing
Data Mining
Optimization
Statistical modeling
Predictive analytics
AI
Communication
Leadership
Negotiation
Time management
Interpersonal Skills
creativity
Organization
collaboration
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Data Scientist, Data-Driven Marketing in Franklin, TN, USA is between USD $45,000-$90,000. This range may vary based on a variety of factors such as experience level, type of employer, industry, and any additional qualifications.
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Mars Incorporated is an American global manufacturer of confectionery, pet food, and other food products and a provider of animal care services. Mars operates in five business segments around the world: Mars Wrigley Confectionary (headquartered in Chicago, Illinois, with US headquarters in Hackettstown and Newark, New Jersey), Petcare (Zaventem, Belgium; Poncitlán and Jalisco, Mexico; Querétaro, Mexico), Food (Rancho Dominguez, California), Drinks (West Chester, Pennsylvania), and Symbioscience (Germantown, Maryland), the company's life sciences division.

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