Content Marketing Manager

Shape the content strategy by understanding the target audience and optimizing a personalized marketing content path. Deliver content that drives awareness and education of Lytx solutions, and aligns with marketing objectives and conversion goals. Utilize testing and experimentation to optimize delivery strategy, and validate which verbiage and content formats are most impactful for key segments and distribution channels. Maintain an up-to-date knowledge base and understanding of trends and best practices to for content creation, distribution, maintenance, retrieval, and re-purposing. Understand and report on content success metrics and analytics, gather insights and optimize content for conversion. Develop and maintain editorial calendars and content project plans; provide regular updates to stakeholders. Ensure that all content adheres to brand and communications standards, SEO best practices, and are written in a consistent Lytx “voice”.

According to JobzMall, the average salary range for a Content Marketing Manager in 9785 Towne Centre Dr, San Diego, CA 92121, USA is typically between $54,589 - $74,248. This range is based on salaries submitted by JobzMall users in the same region.

Lytx® is the world’s leading provider of video telematics, safety, and productivity solutions for commercial and public sector fleets. Its unrivaled Driver Safety Program, best-in-class DriveCam® Event Recorder, and proprietary machine vision and artificial intelligence technology are proven to help save lives and reduce risk.