Paid Media Marketing Intern (MBA) (Summer 2026)

Are you a driven and creative MBA student looking to gain hands-on experience in the fast-paced world of digital marketing? Look no further, because Lyft is seeking a Paid Media Marketing Intern for the summer of 2026! As a member of our team, you will have the opportunity to work on real-world projects and make an impact on our paid media strategies. We are looking for a self-starter with a passion for data-driven decision making and a desire to learn and grow in a dynamic environment. If you are ready to take on new challenges and contribute to the success of a leading tech company, we want to hear from you!

1. Assist in developing and implementing paid media strategies for Lyft, including campaign planning, execution, and optimization.
2. Conduct market research and analysis to identify trends, opportunities, and target audiences for paid media campaigns.
3. Collaborate with cross-functional teams to ensure alignment and integration of paid media efforts with overall marketing objectives.
4. Monitor and track the performance of paid media campaigns, providing regular reports and insights to stakeholders.
5. Help manage budgets and expenses for paid media initiatives, ensuring efficient and effective use of resources.
6. Stay up-to-date with industry trends and best practices in digital marketing, particularly in the realm of paid media.
7. Participate in brainstorming sessions and contribute creative ideas for paid media campaigns.
8. Assist in the creation and implementation of A/B tests to optimize paid media campaigns.
9. Support the development of compelling ad copy and visuals for various paid media channels.
10. Take ownership of assigned projects and tasks, ensuring timely and accurate completion.
11. Act as a brand ambassador for Lyft, representing the company in a positive and professional manner.
12. Proactively seek out opportunities to learn and grow within the digital marketing industry.
13. Adhere to company policies and procedures, including those related to data privacy and security.
14. Collaborate with team members to ensure a positive and inclusive work environment.
15. Embrace feedback and use it to continuously improve performance and contribute to the success of the paid media team.

According to JobzMall, the average salary range for a Paid Media Marketing Intern (MBA) (Summer 2026) in Toronto, ON, Canada is $45,000-$60,000 per year. This can vary depending on factors such as the specific company, location, and the intern's level of experience and skills. Those with an MBA degree may be able to command a higher salary due to their advanced education and skills.

Lyft, Inc. is a transportation network company based in San Francisco, California and operating in 640 cities in the United States and 9 cities in Canada. It develops, markets, and operates the Lyft mobile app, offering car rides, scooters, and a bicycle-sharing system.