Lowe's

Lead Analyst-Digital Brand Advocate

Lowe's

Mooresville, NC, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

At Lowe's, we have an exciting opportunity for an experienced Lead Analyst-Digital Brand Advocate to join our digital marketing team. We are looking for an innovative individual who is passionate about digital marketing and customer experience and has the technical know-how to develop effective solutions. The ideal candidate will have a solid understanding of website design and digital marketing strategy and be able to implement and analyze the success of digital marketing campaigns.The successful candidate will have a proven track record of leading digital marketing initiatives and be able to drive successful outcomes in a rapidly evolving digital landscape. They will have a deep understanding of customer experience and be highly knowledgeable across a broad range of digital marketing disciplines. The Lead Analyst-Digital Brand Advocate must have excellent communication skills, be able to effectively collaborate with internal and external stakeholders, and be comfortable working in a fast-paced environment.The successful candidate must have a Bachelor's degree in marketing, digital media, or a related field, as well as at least 5 years of experience in digital marketing and customer experience. A Master's degree or equivalent experience is preferred. It is essential that the Lead Analyst-Digital Brand Advocate have advanced technical proficiency in web design and digital marketing tools, such as SEO, PPC, email marketing, social media, and analytics. Additionally, a working knowledge of HTML, CSS, and JavaScript is essential.

Responsibilities:

  1. Lead digital marketing initiatives and drive successful outcomes in a rapidly evolving digital landscape.
  2. Develop and implement effective digital marketing strategies and analyze the success of campaigns.
  3. Effectively collaborate with internal and external stakeholders.
  4. Communicate effectively with colleagues and customers.
  5. Have advanced technical proficiency in web design and digital marketing tools, such as SEO, PPC, email marketing, social media, and analytics.
  6. Have a working knowledge of HTML, CSS, and JavaScript.
  7. Remain up-to-date on industry trends and develop new strategies to optimize customer experience.
  8. Monitor and analyze customer feedback to identify areas of improvement.
  9. Develop and implement processes to ensure digital brand advocacy.
  10. Develop and maintain relationships with key partners.
Where is this job?
This job is located at Mooresville, NC, USA
Job Qualifications
  • Excellent Communication Skills

  • Knowledge Of Digital Media Marketing

  • Ability To Develop And Implement Digital Marketing Strategies

  • Expertise In Seo And Content Marketing

  • Familiarity With Web Analytics

  • Proven Track Record Of Successful Digital Campaigns

  • Organizational And Project Management Skills

  • Understanding Of Customer Service Principles

Required Skills
  • Research

  • Strategy

  • Communication

  • Marketing

  • SEO

  • Reporting

  • Optimization

  • Analytics

  • Social

  • advocacy

  • Media

  • Campaigns

  • Digital

  • Insight

  • Brand

Soft Skills
  • Communication

  • Leadership

  • Problem Solving

  • Time management

  • Interpersonal Skills

  • creativity

  • Organization

  • flexibility

  • Critical thinking

  • Teamwork

Compensation

According to JobzMall, the average salary range for a Lead Analyst-Digital Brand Advocate in Mooresville, NC, USA is between $62,000 and $90,000 per year. The salary range is based on the individual's experience, qualifications, and other factors.

Additional Information
Lowe's is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedNovember 2nd, 2023
Apply BeforeJune 21st, 2025
This job posting is from a verified source. 
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About Lowe's

Lowe's Companies, Inc., doing business as Lowe's, is an American retail company specializing in home improvement.

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