
Lead Analyst-Digital Brand Advocate
At Lowe's, we have an exciting opportunity for an experienced Lead Analyst-Digital Brand Advocate to join our digital marketing team. We are looking for an innovative individual who is passionate about digital marketing and customer experience and has the technical know-how to develop effective solutions. The ideal candidate will have a solid understanding of website design and digital marketing strategy and be able to implement and analyze the success of digital marketing campaigns.The successful candidate will have a proven track record of leading digital marketing initiatives and be able to drive successful outcomes in a rapidly evolving digital landscape. They will have a deep understanding of customer experience and be highly knowledgeable across a broad range of digital marketing disciplines. The Lead Analyst-Digital Brand Advocate must have excellent communication skills, be able to effectively collaborate with internal and external stakeholders, and be comfortable working in a fast-paced environment.The successful candidate must have a Bachelor's degree in marketing, digital media, or a related field, as well as at least 5 years of experience in digital marketing and customer experience. A Master's degree or equivalent experience is preferred. It is essential that the Lead Analyst-Digital Brand Advocate have advanced technical proficiency in web design and digital marketing tools, such as SEO, PPC, email marketing, social media, and analytics. Additionally, a working knowledge of HTML, CSS, and JavaScript is essential.
Responsibilities:
- Lead digital marketing initiatives and drive successful outcomes in a rapidly evolving digital landscape.
- Develop and implement effective digital marketing strategies and analyze the success of campaigns.
- Effectively collaborate with internal and external stakeholders.
- Communicate effectively with colleagues and customers.
- Have advanced technical proficiency in web design and digital marketing tools, such as SEO, PPC, email marketing, social media, and analytics.
- Have a working knowledge of HTML, CSS, and JavaScript.
- Remain up-to-date on industry trends and develop new strategies to optimize customer experience.
- Monitor and analyze customer feedback to identify areas of improvement.
- Develop and implement processes to ensure digital brand advocacy.
- Develop and maintain relationships with key partners.
Excellent Communication Skills
Knowledge Of Digital Media Marketing
Ability To Develop And Implement Digital Marketing Strategies
Expertise In Seo And Content Marketing
Familiarity With Web Analytics
Proven Track Record Of Successful Digital Campaigns
Organizational And Project Management Skills
Understanding Of Customer Service Principles
Research
Strategy
Communication
Marketing
SEO
Reporting
Optimization
Analytics
Social
advocacy
Media
Campaigns
Digital
Insight
Brand
Communication
Leadership
Problem Solving
Time management
Interpersonal Skills
creativity
Organization
flexibility
Critical thinking
Teamwork
According to JobzMall, the average salary range for a Lead Analyst-Digital Brand Advocate in Mooresville, NC, USA is between $62,000 and $90,000 per year. The salary range is based on the individual's experience, qualifications, and other factors.
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Lowe's Companies, Inc., doing business as Lowe's, is an American retail company specializing in home improvement.

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