Assistant Marketing Manager Mass Media

Are you a results-driven and creative individual with a passion for marketing? Do you have experience in managing mass media campaigns? If so, Lowe's is looking for an Assistant Marketing Manager to join our team!As the Assistant Marketing Manager for Mass Media at Lowe's, you will play a crucial role in developing and executing our mass media strategy. You will work closely with the marketing team to develop and implement innovative campaigns that drive brand awareness and customer engagement.We are seeking a highly motivated candidate with a strong understanding of the media landscape and proven experience in managing mass media campaigns. The ideal candidate will possess excellent communication and organizational skills, and be able to thrive in a fast-paced environment.If you are looking for a challenging and rewarding opportunity, and have a passion for marketing, we want to hear from you! Join us at Lowe's and be a part of a dynamic team that is dedicated to delivering the best possible customer experience.

1. Develop and execute the mass media strategy for Lowe's, in line with the company's overall marketing goals.
2. Collaborate with the marketing team to create and implement innovative campaigns that build brand awareness and drive customer engagement.
3. Manage all aspects of mass media campaigns, including budget, timelines, and deliverables.
4. Stay up-to-date on industry trends and best practices in mass media to inform campaign strategies.
5. Work closely with external creative agencies and media partners to ensure campaigns are executed effectively and efficiently.
6. Monitor and analyze campaign performance to make data-driven decisions and optimize future campaigns.
7. Coordinate with cross-functional teams to ensure alignment of mass media campaigns with other marketing efforts.
8. Manage relationships with media partners and negotiate contracts to ensure the best possible rates and placements for Lowe's.
9. Develop and maintain a thorough understanding of the company's products, services, and target audience to inform campaign messaging.
10. Support the Assistant Marketing Manager in overseeing the team's workload and managing projects to meet deadlines.
11. Communicate regularly with stakeholders to provide updates on campaign progress and results.
12. Stay organized and meet deadlines while managing multiple projects simultaneously.
13. Contribute to the overall success of the marketing team by sharing ideas, insights, and best practices.
14. Represent Lowe's in a professional and positive manner at all times.

According to JobzMall, the average salary range for a Assistant Marketing Manager Mass Media in Mooresville, NC, USA is $50,000 - $70,000 per year. However, this can vary depending on the specific company, years of experience, and other factors such as education and skills. It is also important to note that salaries may be higher in larger cities or for employees with more experience and advanced skills.

Lowe's Companies, Inc., doing business as Lowe's, is an American retail company specializing in home improvement.