Manager, Marketing Research & Operations

Welcome to Liberty Mutual Insurance, one of the leading insurance companies in the world. We are currently seeking a highly skilled and dynamic individual to join our team as the Manager of Marketing Research and Operations. As a Manager, you will play a critical role in driving strategic decisions through in-depth market research and analysis. In this position, you will be responsible for overseeing the research operations and providing valuable insights that will shape our company's marketing strategies. We are looking for a driven and analytical leader with a strong understanding of market trends and consumer behavior. If you are passionate about data-driven decision-making and have a proven track record of success in marketing research and operations, we encourage you to apply. Join us and be a part of our mission to protect and empower our customers' lives.

1. Conduct in-depth market research to gather data and insights on current and potential customers, competitors, and industry trends.
2. Analyze and interpret research findings to identify key market opportunities and risks.
3. Develop and implement marketing research strategies to support business objectives.
4. Collaborate with cross-functional teams to develop and execute marketing campaigns and initiatives based on research insights.
5. Oversee the day-to-day operations of the marketing research team, including managing budgets, timelines, and resources.
6. Stay updated on industry trends and best practices to continuously improve research methodologies and processes.
7. Utilize various research methods, such as surveys, focus groups, and data analysis, to gather and analyze information.
8. Present research findings and recommendations to senior management and other stakeholders.
9. Develop and maintain relationships with external research partners and vendors.
10. Monitor and report on key performance indicators to track the effectiveness of marketing strategies.
11. Ensure compliance with ethical and legal standards in all research activities.
12. Mentor and train junior team members to develop their research skills and knowledge.
13. Participate in strategic planning and decision-making processes based on research insights.
14. Drive a culture of data-driven decision-making within the marketing department.
15. Continuously evaluate and improve the effectiveness of research processes and methodologies.

According to JobzMall, the average salary range for a Manager, Marketing Research & Operations in New York, NY, USA is $85,000-$120,000 per year. This can vary depending on factors such as experience, education, and the specific industry or company the manager works for.

Liberty Mutual Group is an American diversified global insurer and the third-largest property and casualty insurer in the United States. Based in Boston, Massachusetts, it employs over 45,000 people in more than 900 locations throughout the world. The company, founded in 1912, offers a wide range of insurance products and services, including personal automobile, homeowners, workers' compensation, commercial multiple peril, commercial automobile, general liability, global specialty, group disability, fire and surety. Liberty Mutual Group owns, wholly or in part, local insurance companies in Argentina, Brazil, Chile, China (including Hong Kong), Colombia, Ecuador, India, Ireland, Malaysia, Poland, Portugal, Singapore, Spain, Thailand, Turkey, the United Kingdom, Venezuela and Vietnam.