
Consumer Insight Manager
Are you a curious and analytical individual with a passion for understanding consumer behaviors? Do you have a knack for turning data into actionable insights? Then we want you to join our team as a Consumer Insight Manager at LG Electronics.As the Consumer Insight Manager, you will be responsible for gathering and analyzing consumer data to provide valuable insights and recommendations to drive business growth. Your expertise will play a crucial role in shaping our marketing and product strategies, as well as enhancing the overall consumer experience.We are looking for someone with a strong background in market research, consumer behavior, and data analysis, combined with excellent communication and collaboration skills. If you are a proactive problem-solver with a customer-centric mindset, we invite you to apply for this exciting opportunity at LG Electronics.
- Conduct market research and analyze consumer data to identify trends, behaviors, and preferences.
- Develop and implement consumer insight strategies to support business objectives.
- Provide actionable insights and recommendations to guide marketing and product strategies.
- Collaborate with cross-functional teams to ensure consumer insights are integrated into all aspects of the business.
- Utilize various research methods, such as surveys, focus groups, and data analysis, to gather consumer insights.
- Monitor and track industry trends and competitor activities to inform business decisions.
- Present findings and insights to senior management and other stakeholders.
- Develop and maintain relationships with external research agencies and vendors.
- Stay updated on the latest consumer behavior and market research techniques.
- Continuously evaluate and improve consumer research processes and methodologies.
- Work closely with marketing and product teams to develop customer personas and inform product development.
- Collaborate with sales teams to understand and address consumer needs and concerns.
- Ensure all consumer insights are compliant with data privacy regulations.
- Train and mentor junior members of the consumer insights team.
- Act as a champion for the consumer and ensure that their voice is represented in all business decisions.
Excellent Communication And Presentation Skills.
Bachelor's Or Master's Degree In Marketing, Business, Or A Related Field.
Minimum Of 5 Years Of Experience In Consumer Insights, Market Research, Or Related Roles.
Strong Analytical Skills And Experience With Data Analysis Tools.
Experience Working In The Consumer Electronics Industry And A Deep Understanding Of Consumer Behavior In This Market.
Data Analysis
Market Research
Consumer behavior
survey design
Competitive analysis
brand strategy
consumer insights
Product positioning
Consumer segmentation
Customer Insights
Trend Forecasting
Consumer Trends
Communication
Leadership
Time management
creativity
Organization
Attention to detail
Teamwork
collaboration
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Consumer Insight Manager in Buffalo Grove, IL, USA is $85,000-$100,000 per year. This range can vary depending on factors such as the specific company, the candidate's level of experience and qualifications, and the industry in which they work.
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LG Electronics, Inc. engages in the manufacturing of display devices, home appliances, multimedia goods, electronic parts and develops software. It operates through the following business areas: Home Entertainment, Mobile Communications, Home Appliance, Air-Conditioning, Energy Solution and Independent business area.

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