Marketing Planning Manager

Drive overall marketing governance in the Americas, including Global/local processes and ensuring Marketing Spend plans (MPs) are met on the overall Americas Level, with explanations of variances to top company forums. Perform comprehensive and timely marketing spend analysis for key internal forums. Create transparency of regional marketing budget allocation with a special focus on attributes like working / non working media, spend across themes and Masterbrand, consumer target groups, timing/seasonality, etc. Support the local commercial strategy process (ICP) with Consumer Group expectations, spend plans, and marketing strategies 1 year out. Support the roll-out & implementation of global marketing tools & dashboards within the local Business Units and region. Coordinate & collaborate with a wide range of partners including BU Marketing teams and Global Marketing Planning/Effectiveness forums.

According to JobzMall, the average salary range for a Marketing Planning Manager in 100 Print Shop Rd, Enfield, CT 06082, USA is between $49,867 and $85,637. This range is based on the salaries of individuals who have similar job titles and experience levels in the same area.

Lego A/S is a Danish toy production company based in Billund. It is best known for the manufacture of Lego-brand toys, consisting mostly of interlocking plastic bricks. The Lego Group has also built several amusement parks around the world, each known as Legoland, and operates numerous retail stores.