Brand Manager

Welcome to JM Smucker, a company built on a legacy of quality and trust. We are seeking a highly motivated and creative Brand Manager to join our team and help us continue to bring beloved brands to households across the country.In this role, you will have the opportunity to work with iconic brands such as Smucker's, Jif, and Folgers, and use your marketing expertise to develop and implement strategies that drive brand awareness, loyalty, and growth. As a Brand Manager, you will play a pivotal role in shaping the future of our brands and ensuring they remain at the forefront of consumers' minds.To be successful in this role, you must have a passion for marketing, a deep understanding of consumer behavior, and the ability to think outside the box. We are looking for a team player who can collaborate with cross-functional teams and has a strong track record of delivering results. If you are ready to join a dynamic and innovative company and make a lasting impact on our brands, we want to hear from you.

1. Develop and implement brand strategies to drive brand awareness, loyalty, and growth.
2. Conduct market research and analyze consumer behavior to identify opportunities for brand growth.
3. Collaborate with cross-functional teams to develop and execute marketing plans that align with overall company objectives.
4. Manage brand budgets and allocate resources effectively to achieve brand goals.
5. Monitor and analyze brand performance, identify areas for improvement, and make recommendations for future initiatives.
6. Develop and maintain relationships with key stakeholders, including internal teams, external partners, and vendors.
7. Stay up-to-date with industry trends, competitive landscape, and consumer insights to inform brand strategy.
8. Create and maintain brand guidelines and ensure brand consistency across all touchpoints.
9. Plan and execute product launches, promotions, and other marketing campaigns to support brand initiatives.
10. Act as a brand ambassador and advocate for the company's values and mission.
11. Mentor and provide guidance to junior team members.
12. Collaborate with sales teams to identify opportunities for brand growth in the marketplace.
13. Monitor and manage brand budgets to ensure cost-effectiveness and ROI.
14. Prepare and present regular reports on brand performance to senior management.
15. Continuously seek out and implement innovative marketing strategies to drive brand growth and stay ahead of the competition.

According to JobzMall, the average salary range for a Brand Manager in Orrville, OH 44667, USA is $60,000-$80,000 per year. This may vary depending on the specific company, industry, and level of experience of the Brand Manager.

The J.M. Smucker Company, also known as Smuckers, is an American manufacturer of food and beverage products. Headquartered in Orrville, Ohio, the company was founded in 1897 as a maker of apple butter. J.M. Smucker currently has three major business units: consumer foods, pet foods, and coffee. At The J.M. Smucker Co., it is our privilege to make food people and pets love by offering a diverse portfolio of brands available across North America. We are proud to lead in the Coffee, Consumer Foods, Dog Snacks and Cat Food categories by offering brands consumers trust for themselves and their families each day including Folgers®, Dunkin’®, Café Bustelo®, Jif®, Smucker’s® Uncrustables®, Smucker’s®, Milk-Bone® and Meow Mix®. Through our unwavering commitment to producing the highest quality products, operating responsibly and ethically and delivering on our Purpose, we will continue to grow our business while making a positive impact on society. For more information, please visit jmsmucker.com.