
Programmatic Media Manager
Manage programmatic performance campaigns end-to-end, inclusive of planning, optimization and reporting. Execute and own campaigns running across various DSPs (Google, Verizon, TTD), social platforms, and YouTube. Track, monitor and optimize campaign performance against critical metrics. Develop a campaign QA process to ensure accurate performance tracking and attribution within the channel. Monitor budget pacing across campaigns and manage budget reallocations. Identify campaign-level opportunities to improve or scale performance. Partner with platforms and internal stakeholders to develop and report out on A/B tests and experiments. Collaborate with broader subscriber acquisition team to holistically build strategy and plan campaigns.
4-6 years managing programmatic campaigns
Experience with A/B testing and conversion lift experimentation
Ability to build and foster strong relationships with internal stakeholders and external partners
Entertainment industry experience, working in agency environment
Time Management
A/B testing
Data Management
Data analysis skills
Digital media planning and buying
Verbal communication
written communication
Self-Driven
Adaptability
Problem Solving Skills
According to JobzMall, the average salary range for a Programmatic Media Manager in 2500 Broadway, Santa Monica, CA 90404, USA is between $72,000 and $122,000. The salary range will depend on experience, qualifications, and job responsibilities.
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