Content Marketing Specialist
Applies subject matter expertise to gather and use insights, data, persona and customer journey to audit existing content to highlight and fill gaps. Evaluates and influences communication strategies and content to drive desired behavior. Collaborates with campaign managers and applies advanced oversight to editorial calendar. Designs and executes initiative flow to map out an overview of how the content flows across the total initiative, including nurture tools and initiatives. Manages relationships with assigned agencies relevant for content creation. Manages assigned budget against expected target. Manage medium scale of cross-function/cross-country marketing investment and programs.
5+ years of work experience in related field.
Manage medium scale of cross-function/cross-country marketing investment and programs.
Proven ability to project manage content development across multiple channels.
Experience analyzing and monitoring content performance KPIs.
Experience in Adobe content manager would be an advantage.
Eloqua
Effective Time Management
Customer journey analysis and optimization
Editorial content development
Prioritizing skills
Problem-Solving
Flexibility/Adaptability
Attention to detail and accuracy
multitasker
Verbal and Written Communication
Driven for excellence
According to JobzMall, the average salary range for a Content Marketing Specialist in 3800 Quick Hill Rd, Austin, TX 78728, USA is $42,000 to $76,000 per year. This range is based on the salaries of Content Marketing Specialists in the Austin, TX area that have been reported by anonymous employees.
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The Hewlett-Packard Company or Hewlett-Packard is an American multinational information technology company headquartered in Palo Alto, California.
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