Manager, Integrated Social Media

At GEICO Auto Insurance, we are looking for a highly skilled and dynamic individual to join our team as the Manager of Integrated Social Media. In this role, you will be responsible for developing and executing innovative social media strategies that align with our overall marketing goals. We are seeking a self-motivated and creative leader with a strong understanding of social media platforms and a passion for driving engagement and brand awareness. If you have a proven track record of success in social media management and the qualifications listed below, we encourage you to apply and become a valued member of our GEICO family.

1. Develop and implement social media strategies that align with overall marketing goals and drive engagement and brand awareness.
2. Stay current with industry trends and best practices to continuously evolve and improve social media strategies.
3. Manage and oversee all social media channels, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
4. Create and curate engaging content for social media platforms, including graphics, videos, and written posts.
5. Monitor and analyze social media performance metrics and make data-driven recommendations to optimize strategy and content.
6. Collaborate with cross-functional teams, including marketing, advertising, and public relations, to ensure social media efforts are integrated and aligned.
7. Stay informed of industry and competitive landscape to identify potential opportunities and risks.
8. Build and maintain relationships with influencers and brand ambassadors to enhance brand visibility and reach.
9. Train and guide team members on social media best practices and provide feedback on their performance.
10. Develop and manage social media budget and allocate resources effectively.
11. Ensure all social media content and campaigns adhere to brand guidelines and regulatory requirements.
12. Stay up-to-date on emerging social media platforms and trends to proactively identify new opportunities for the company.
13. Continuously monitor and respond to customer inquiries, comments, and reviews on social media platforms.
14. Prepare and present reports on social media performance and progress to senior leadership.
15. Act as a brand ambassador and maintain a positive image for the company on social media.

According to JobzMall, the average salary range for a Manager, Integrated Social Media in Chevy Chase, MD, USA is between $70,000 to $90,000 per year. This can vary depending on factors such as the size and industry of the company, the candidate's level of experience and qualifications, and the specific responsibilities and goals of the role.

The Government Employees Insurance Company is an American auto insurance company with headquarters in Chevy Chase, Maryland. It is the second largest auto insurer in the United States, after State Farm. It's Parent organization is Berkshire Hathaway.