Director of Brand & Customer Strategy

Are you a creative and strategic thinker with a passion for retail and customer experience? Do you have a proven track record of developing and executing successful brand strategies? If so, we have an exciting opportunity for you as the Director of Brand & Customer Strategy at Gap.At Gap, we are committed to delivering exceptional products and experiences to our customers. As the Director of Brand & Customer Strategy, you will play a pivotal role in shaping the direction of our brand and customer experience. You will lead a team of talented individuals and collaborate with cross-functional teams to drive growth and increase brand loyalty.To be successful in this role, you must have a strong understanding of the retail landscape, consumer behavior, and market trends. You should be a natural leader with excellent communication skills and the ability to build relationships with internal and external stakeholders. A Bachelor's degree in Marketing, Business, or a related field is required, and a minimum of 8 years of experience in brand strategy, marketing, or customer experience is preferred.If you are ready to take on a dynamic and challenging role with a globally recognized brand, we encourage you to apply for the Director of Brand & Customer Strategy position at Gap. Join our team and help us shape the future of retail.

1. Develop and execute comprehensive brand strategies that align with the company's overall goals and objectives.
2. Lead a team of brand strategists, marketers, and customer experience specialists to ensure cohesive and effective brand messaging across all touchpoints.
3. Collaborate with cross-functional teams, including merchandising, design, and operations, to develop and implement customer-centric strategies.
4. Stay abreast of market trends, consumer behavior, and competitive landscape to inform brand strategy and drive business growth.
5. Establish and maintain strong relationships with internal and external stakeholders, including vendors, partners, and agencies.
6. Analyze data and insights to identify opportunities for improvement and make data-driven decisions.
7. Create and manage the brand budget, ensuring efficient use of resources and delivering a positive return on investment.
8. Develop and implement customer experience initiatives to increase brand loyalty and drive customer satisfaction.
9. Provide leadership and direction to the team, setting clear goals and expectations and fostering a collaborative and innovative work culture.
10. Represent the brand at industry events and conferences, staying informed of industry developments and networking with other professionals.
11. Ensure brand compliance across all channels, including marketing materials, advertising campaigns, and in-store experiences.
12. Continuously evaluate and improve brand and customer experience strategies to stay ahead of competitors and meet evolving customer needs.
13. Communicate brand goals, strategies, and successes to senior leadership and stakeholders, providing regular updates and reports.
14. Collaborate with the HR team to recruit, train, and develop top talent for the brand and customer strategy team.
15. Uphold and promote the company's values and culture, acting as a role model for all employees.

According to JobzMall, the average salary range for a Director of Brand & Customer Strategy in San Francisco, CA, USA is between $150,000 and $200,000 per year. However, the exact salary may vary depending on various factors such as the size and industry of the company, the candidate's level of experience and expertise, and the specific job responsibilities. Additionally, factors such as bonuses, benefits, and company culture may also impact the overall compensation package for this role.

The Gap, Inc., or Gap, is an American worldwide clothing and accessories retailer. Doris and Don Fisher opened the first Gap store in 1969 with a simple idea — to make it easier to find a pair of jeans and a commitment to do more. Over the last 50 years, the company has grown from a single store to a global fashion business with seven brands — Gap, Banana Republic, Old Navy, Athleta, Intermix, Hill City, and Janie and Jack. Gap's clothes are available in 90 countries worldwide through over 3,100 company-operated stores, almost 400 franchise stores, and e-commerce sites.