
Associate Manager - Direct Mail Contact Strategist
Are you a strategic thinker with a passion for marketing and customer engagement? Do you have experience in direct mail campaigns and a strong understanding of consumer behavior? If so, we have an exciting opportunity for you to join our team at Gap as an Associate Manager - Direct Mail Contact Strategist.In this role, you will be responsible for developing and executing direct mail strategies that drive customer acquisition, retention, and engagement. You will work closely with cross-functional teams to analyze data and market trends, and use your insights to develop targeted and impactful direct mail campaigns. We are looking for a detail-oriented and analytical individual who can think outside the box to deliver innovative solutions and drive results.If you have a proven track record of success in direct mail marketing, excellent communication skills, and a collaborative mindset, we want to hear from you! Join us at Gap and be part of a dynamic team that is passionate about delivering exceptional customer experiences.
- Develop and implement direct mail marketing strategies to drive customer acquisition, retention, and engagement.
- Collaborate with cross-functional teams to analyze data and market trends, and use insights to inform direct mail campaign planning.
- Create targeted and impactful direct mail campaigns that align with company objectives and brand messaging.
- Monitor and track the effectiveness of direct mail campaigns, making adjustments as needed to optimize results.
- Stay up-to-date on industry best practices and consumer behavior trends to continuously improve direct mail strategies.
- Work closely with internal and external partners to ensure timely and accurate execution of direct mail campaigns.
- Manage budget and expenses related to direct mail campaigns.
- Develop and maintain relationships with external vendors and partners to support direct mail initiatives.
- Collaborate with creative teams to develop compelling and visually appealing direct mail assets.
- Conduct post-campaign analysis and provide recommendations for future improvements.
- Ensure all direct mail campaigns comply with relevant laws and regulations.
- Train and mentor junior team members to develop their skills and grow within the company.
- Communicate effectively with all levels of the organization to present campaign plans and results.
- Identify and implement new and innovative direct mail strategies to drive customer engagement and retention.
- Maintain a strong understanding of the company's target audience and brand image to ensure all campaigns are on brand.
Bachelor's Degree In Marketing, Communications, Or Related Field.
Minimum Of 3-5 Years Experience In Direct Mail Marketing, Preferably In The Retail Industry.
Strong Analytical Skills And Experience With Data Analysis And Segmentation.
Excellent Project Management Skills And The Ability To Handle Multiple Projects Simultaneously.
Experience With Crm Software And Email Marketing Platforms, Such As Salesforce And Mailchimp.
Data Analysis
Market Research
Campaign Management
Budget management
Team Leadership
Customer segmentation
Project coordination
Marketing Planning
Direct Mail
Performance
Contact Strategy
Targeting Strategy
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Associate Manager - Direct Mail Contact Strategist in San Francisco, CA, USA is approximately $90,000 to $110,000 per year. This can vary depending on the specific company and industry, as well as the candidate's experience and qualifications.
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The Gap, Inc., or Gap, is an American worldwide clothing and accessories retailer. Doris and Don Fisher opened the first Gap store in 1969 with a simple idea — to make it easier to find a pair of jeans and a commitment to do more. Over the last 50 years, the company has grown from a single store to a global fashion business with seven brands — Gap, Banana Republic, Old Navy, Athleta, Intermix, Hill City, and Janie and Jack. Gap's clothes are available in 90 countries worldwide through over 3,100 company-operated stores, almost 400 franchise stores, and e-commerce sites.

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