
Digital Yield Manager
Evaluate and analyze sales data regularly across all indirect partners and various ad stacks. Manage programmatic yield including managing floors, pricing strategies (i.e. advising on programmatic rate cards) and partner prioritization in an effort to maximize overall programmatic revenue. Run new A/B tests regularly to find new ways to optimize revenue, implement proven tactics as best practices. Identify, evaluate, and launch new tech partners to grow revenue against ad inventory and page views. Oversee existing partnerships with various vendors for performance and identify points of improvement. Identify new opportunities & strategies to help maximize site yield. Lead building informative key metrics, segmentation and financial trends analysis supporting future decisions to optimize performance.
2-5 years of experience in digital sales in yield or operations, or a related capacity
Preferred experience years in yield with knowledge of programmatic
Base understanding of ad serving / ad platforms, programmatic technology and ad operations
Javascript
HTML
CSS
Data Analysis
Time Management
MS Excel
vlookups
Pivot tables
Sumifs
Process Improvement
Verbal communication
written communication
Self-Driven
Detail Oriented and Organized
According to JobzMall, the average salary range for a Digital Yield Manager in 499 Washington Blvd, Jersey City, NJ 07310, USA is between $91,000 and $129,000 per year. This salary range can vary depending on the experience and qualifications of the individual.
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