Marketing Operations & Email Marketing Manager

Identify, design, and document scalable processes that enable the marketing team to be more effective in their daily work and drive alignment within the department. Develop measurement plans which contain benchmarks and goals for each upcoming program or campaign. Serve as the marketing project manager for integrated campaigns from inception through execution and measurement. Support marketing and sales revenue goals by maintaining lead management processes, including lead lifecycle, lead scoring, and sales alerts. Managing email campaigns from production to analytics, through testing and deployment, including list segmentation, scheduling email campaigns, A/B testing, up-leveling our email programs. Responsible for managing assets templates for emails and landing pages. Spearhead landing page development Manage lead scoring to deliver more targeted and relevant messaging to improve engagement and ultimately conversion of prospects.

According to JobzMall, the average salary range for a Marketing Operations & Email Marketing Manager in 14721 Califa St, Sherman Oaks, CA 91411, USA is $59,062 - $73,561. This range may vary depending on experience and qualifications of the candidate.

FloQast builds cloud-based software that helps manage accounting departments by centralizing the workflow, assigning tasks, supporting documentation and automating tie-outs and reconciliations.