
Senior Copywriter
Welcome to First Horizon! We are a leading financial services company dedicated to providing exceptional solutions and services to our clients. We are currently seeking a talented Senior Copywriter to join our dynamic team. As a Senior Copywriter, you will have the opportunity to utilize your exceptional writing skills to develop compelling and persuasive content that effectively communicates our brand message and resonates with our target audience. We are looking for a creative and experienced individual who is passionate about writing and has a keen eye for detail. If you are a self-motivated and strategic thinker with a proven track record of producing high-quality copy, then we want to hear from you! Join us and be a part of a collaborative and innovative work environment where your ideas and contributions will make a significant impact.
- Develop and write compelling and persuasive content that effectively communicates the brand message and resonates with the target audience.
- Collaborate with various teams and departments to understand business objectives and develop content strategies that align with company goals.
- Conduct thorough research and gather information to support the development of accurate and engaging content.
- Write and edit various types of content, including but not limited to website copy, marketing collateral, email campaigns, and social media posts.
- Ensure all content is consistent with the brand voice, tone, and style guidelines.
- Brainstorm and contribute creative ideas for new content and campaigns.
- Review and proofread all written materials to ensure accuracy, clarity, and adherence to brand standards.
- Stay up-to-date with industry trends, best practices, and competitor strategies to inform and improve content.
- Collaborate with designers, developers, and other team members to ensure visual and verbal consistency across all channels.
- Meet strict deadlines and manage multiple projects simultaneously.
- Provide feedback and support to junior copywriters to help them improve their writing skills.
- Continuously monitor and analyze the performance of content and make necessary adjustments to improve effectiveness.
- Represent the company's brand and values in all written communication.
- Maintain a positive and collaborative working relationship with team members and stakeholders.
- Continuously strive for excellence and stay committed to producing high-quality, impactful content.
Extensive Experience In Copywriting: A Senior Copywriter At First Horizon Should Have A Minimum Of 5-7 Years Of Experience In Copywriting, With A Proven Track Record Of Creating Successful And Impactful Marketing Campaigns.
Strong Writing Skills: The Ideal Candidate Should Have Exceptional Writing Skills, With The Ability To Craft Compelling And Persuasive Copy For Various Mediums Such As Print, Digital, And Social Media.
Knowledge Of Financial Services Industry: A Senior Copywriter Should Have A Thorough Understanding Of The Financial Services Industry, Including Banking, Lending, And Investment Products. This Knowledge Will Be Crucial In Creating Targeted And Relevant Messaging For The Company's Target Audience.
Team Leadership And Collaboration: As A Senior Member Of The Marketing Team, The Senior Copywriter Should Have Experience In Leading And Collaborating With Cross-Functional Teams, Including Designers, Marketers, And Project Managers. They Should Also Possess Strong Project Management Skills To Ensure Timely Delivery Of Projects.
Creativity And Innovation: First Horizon Is Looking For A Senior Copywriter With A Creative And Innovative Mindset To Bring Fresh Ideas And Concepts To The Table. The Ideal Candidate Should Be Able To Think Outside The Box And Come Up With Unique And Engaging Content That Sets The Company Apart From Its Competitors.
Advertising
Social Media
Marketing
Writing
Editing
SEO
Proofreading
Branding
Content development
storytelling
Creative Thinking
copy editing
Project
Communication
Conflict Resolution
Leadership
Time management
creativity
flexibility
Attention to detail
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Copywriter in Memphis, TN 38103, USA is $64,000 to $92,000 per year. This can vary depending on factors such as experience, education, and the specific industry or company the Senior Copywriter is working for.
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First Horizon Corporation, formerly First Tennessee Bank, is a financial services company, founded in 1864, and based in Memphis, Tennessee.

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