Marketing Content Specialist
Welcome to FactSet Research Systems, a leading provider of financial data and analytics solutions. We are looking for a creative and talented Marketing Content Specialist to join our dynamic team. As a Marketing Content Specialist, you will play a crucial role in crafting compelling and impactful content that showcases our products and services to our clients. We are seeking a highly motivated individual with excellent writing skills, a keen eye for detail, and a passion for marketing. If you thrive in a fast-paced, collaborative environment and have a strong understanding of marketing strategies, we would love to hear from you.
- Develop and create engaging and informative content that effectively communicates the value and benefits of our financial data and analytics solutions to potential and existing clients
- Collaborate with various teams, such as product marketing, sales, and design, to understand product offerings and effectively promote them through content
- Conduct market research to identify trends and insights that can be incorporated into content strategy
- Write and edit marketing materials, including product descriptions, website copy, emails, blog posts, social media posts, and promotional materials
- Ensure all content is aligned with brand standards and messaging
- Monitor and track the performance of content to make data-driven improvements and recommendations
- Stay up-to-date with industry news and developments to incorporate into content strategy
- Work closely with the design team to create visually appealing and engaging content
- Collaborate with the marketing team to plan and execute content campaigns and initiatives
- Continuously optimize and improve content based on audience feedback and analytics
- Proactively identify opportunities for content creation and promotion to increase brand awareness and drive lead generation.
Bachelor's Degree In Marketing, Communications, Or Related Field
Minimum Of 3 Years Of Experience In Content Creation And Management, Preferably In A B2B Environment
Strong Writing And Editing Skills, With A Portfolio Showcasing Diverse Content Formats (E.g. Blog Posts, Social Media, Whitepapers)
Knowledge Of Seo Principles And Experience With Website Content Management Systems
Familiarity With Marketing Analytics And Ability To Track And Report On Content Performance Metrics.
Graphic Design
Data Analysis
Market Research
Content Creation
Video Production
Content Strategy
Social media management
Email Marketing
Copywriting
SEO Optimization
Lead
Brand Messaging
Communication
Decision Making
Emotional Intelligence
Leadership
Time management
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Marketing Content Specialist in New York, NY, USA is $50,000 to $75,000. This range can vary depending on factors such as experience, education, and the specific industry or company the specialist is working for. Some higher-paying industries for marketing content specialists in New York may include finance, technology, and healthcare.
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FactSet Research Systems Inc., trading as FactSet, is a financial data and software company headquartered in Norwalk, Connecticut, United States. The company provides financial information and analytic software for investment professionals.
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