
Director, Strategic Marketing
Welcome to Emerson Electric, a global technology and engineering leader providing innovative solutions for a wide range of industries. We are currently seeking a highly skilled and experienced Director of Strategic Marketing to join our dynamic team. As the Director of Strategic Marketing, you will play a crucial role in developing and implementing strategic marketing initiatives that drive business growth and enhance our brand presence in the market. This is an exciting opportunity for a strategic thinker and dynamic leader to make a significant impact in a fast-paced and evolving industry. We are looking for someone who is passionate, results-driven, and has a proven track record of success in developing and executing strategic marketing plans. If you are a strategic-minded individual with a strong business acumen and excellent leadership skills, we encourage you to apply for this position.
- Develop and implement strategic marketing plans to drive business growth and enhance brand presence in the market.
- Conduct thorough market research and analysis to identify industry trends, customer needs, and competitive landscape.
- Collaborate with cross-functional teams to develop and execute marketing strategies that align with overall business objectives.
- Lead and manage a team of marketing professionals to ensure the successful execution of marketing initiatives.
- Monitor and track the effectiveness of marketing campaigns and make necessary adjustments to optimize results.
- Develop and maintain relationships with key stakeholders, including customers, partners, and industry influencers.
- Stay current with industry developments and trends, and proactively identify new opportunities for growth.
- Develop and manage marketing budgets, ensuring effective allocation of resources to achieve desired results.
- Develop and maintain a strong brand image and messaging that resonates with target audiences.
- Provide regular updates and reports to senior leadership on marketing performance and contribute to strategic planning discussions.
- Identify and implement innovative marketing tactics and techniques to reach and engage target audiences.
- Ensure all marketing initiatives are compliant with company policies and industry regulations.
- Foster a culture of continuous learning and development within the marketing team.
- Represent the company at industry events, conferences, and speaking engagements.
- Act as a brand ambassador and uphold the company's values and mission in all interactions.
Minimum Of 10 Years Of Experience In Strategic Marketing Or Related Field, Preferably In A Large Multinational Company.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field. An Mba Is Highly Preferred.
Proven Track Record Of Developing And Executing Successful Marketing Strategies That Have Resulted In Increased Revenue And Market Share.
Strong Leadership And Management Skills, With The Ability To Effectively Lead A Team And Collaborate With Cross-Functional Departments.
Knowledge And Understanding Of The Global Market Landscape, Competitive Analysis, And Customer Segmentation To Identify And Capitalize On Growth Opportunities.
Product Development
Strategic Planning
Data Analysis
Marketing Strategy
Campaign Management
Budget management
Digital Marketing
Team Leadership
Market analysis
consumer insights
Competitive intelligence
brand positioning
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Director, Strategic Marketing in Austin, TX, USA is between $120,000 and $180,000 per year. This can vary depending on the specific industry, company, and level of experience of the individual.
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Emerson Electric Co. engages in manufacturing and developing process controls systems, valves and analytical instruments. It operates through the following segments: Process Management, Industrial Automation, Network Power, Climate Technologies, and Commercial and Residential Solutions.

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