Product Marketing Specialist

We’re looking for an innovative Product Marketing Specialist to join the Eileen Fisher Inc. team! As our Product Marketing Specialist, you’ll be responsible for developing and executing integrated product marketing plans that will drive the success of our products. You’ll be the voice of the consumer, developing marketing content and strategies that will help us reach our target markets.The ideal candidate for this position will have proven experience in product marketing, brand management, and marketing communication. You’ll need to have a strong understanding of customer needs and preferences, and be well-versed in market analysis and research. You should also be comfortable working in a fast-paced environment and be able to develop creative solutions to complex challenges.If you’re a detail-oriented, creative problem-solver who’s passionate about product marketing and committed to driving success, we’d love to hear from you!

Responsibilities: -Develop and execute integrated product marketing plans to drive product success -Act as the voice of the consumer in developing marketing content and strategies -Understand customer needs and preferences and be well-versed in market analysis and research -Work in a fast-paced environment to develop creative solutions to complex challenges -Develop and maintain a deep understanding of the competitive landscape and industry trends -Collaborate with cross-functional teams to ensure successful product launches -Analyze customer feedback to identify opportunities for product improvements -Create product positioning and messaging to communicate the value proposition of the product -Develop marketing materials, such as product brochures, videos, and website copy -Track and report on product performance and ROI -Plan and execute product launch events -Maintain up-to-date knowledge of product features, pricing, and availability -Develop promotional campaigns to support product launches and releases

According to JobzMall, the average salary range for a Product Marketing Specialist in Denver, CO, USA is $45,000 - $70,000 per year. This range may vary depending on experience, qualifications, and other factors.

EILEEN FISHER, Inc. designs fashion and clothing products for women. The Company offers scarves and wraps, gloves, jewelry, bags, belts, tanks, tops, tees, sweaters, cardigans, jackets, vests, pants, leggings, socks, skirts, denim wears, and shoes. EILEEN FISHER serves customers worldwide.