Marketing Manager-Digital & ABM

Research, evaluate, segment and understand the market. Develop and execute a marketing plan to achieve sales targets for new customer acquisition. Leverage digital channels in navigating the customer organization consisting of several different functional user-personas, buyers, influencers and decision-makers. Develop account plan playbooks, where appropriate for new relationships, building, maintaining and nurturing strong, long-lasting relationships. Possess a full understanding of customers’ specific decision-making and purchasing process, understanding their business needs and objectives. Plan and execute an agile marketing process to hack growth. Acquire and integrate industry knowledge related to general trends, emerging technologies, and competitors. Effectively communicate the value proposition through targeted messaging, presentations and videos.

According to JobzMall, the average salary range for a Marketing Manager-Digital & ABM is $76,000–$122,000 per year. This salary range depends on a variety of factors, such as experience, location, education level, and the company. Generally, individuals with more experience and higher education will be able to command higher salaries. Additionally, the location of the job can also play a role in the salary range, with higher salaries often offered in larger cities.

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