Product Marketing Specialist

ECCO is seeking an experienced and energetic Product Marketing Specialist to join our team. As a Product Marketing Specialist, you will be responsible for driving the success of our products by developing and executing effective product marketing strategies.You will be an integral part of the product launch process, from concept to launch. This role requires a creative and analytical thinker with a passion for driving results. The successful candidate must have a strong understanding of the product development process, a proven track record of successful product launches, and excellent communication skills.If you have the enthusiasm and creativity to create, develop, and execute innovative product marketing strategies, we encourage you to apply. We’re looking for someone who can bring energy and vision to our team and help take our products to the next level. This is an exciting opportunity to join a growing company and make an impact in the product marketing world.

Responsibilities:

1. Develop and execute effective product marketing strategies to help drive the success of ECCO's products.
2. Work closely with the product development team to ensure successful product launches.
3. Analyze customer data to identify trends and market opportunities to inform product marketing strategies.
4. Create compelling content to effectively promote ECCO products.
5. Collaborate with other departments to ensure product launches are successful.
6. Monitor and evaluate product performance to identify areas for improvement and further optimization.
7. Monitor competitor products and activities in order to stay ahead of the competition.
8. Generate ideas for new products and product enhancements.
9. Cultivate relationships with key partners and vendors to ensure quality products and services.
10. Keep up to date with industry trends and developments.

According to JobzMall, the average salary range for a Product Marketing Specialist in Austin, TX, USA is $50,000 - $85,000 per year.

ECCO Sko A/S is a Danish shoe manufacturer and retailer founded in 1963 by Karl Toosbuy, in Bredebro, Denmark. The company began with only the production of footwear, but has since expanded into leather production, as well as accessories and small leather goods. ECCO opened its first retail store in Denmark in 1982. ECCO is family-owned and employs 21,300 people worldwide, with product sales in 99 countries from 2,250 shops and 14,000 sales points.