Lead Public Relations Specialist
Welcome to the world of Discover Financial Services, where we are committed to providing our customers with innovative financial solutions and exceptional customer service. We are currently seeking a dynamic and experienced Lead Public Relations Specialist to join our team and help us shape our brand's reputation. As the Lead Public Relations Specialist, you will play a crucial role in developing and executing strategic communication plans to enhance our brand image and promote our products and services. If you have a passion for public relations and a strong background in communications, we would love to hear from you!
- Develop and implement strategic communication plans to enhance the brand image of Discover Financial Services.
- Collaborate with cross-functional teams to ensure consistent messaging and branding across all communication channels.
- Monitor media coverage and industry trends to identify opportunities for positive brand exposure.
- Proactively identify and respond to potential reputation risks and crisis situations.
- Cultivate and maintain relationships with media outlets, industry influencers, and other key stakeholders.
- Write press releases, media pitches, and other communication materials to effectively promote Discover's products and services.
- Plan and execute media events and press conferences to generate media interest and coverage.
- Act as a spokesperson for the company and handle media inquiries and interviews.
- Develop and maintain a network of industry contacts to leverage for media opportunities.
- Monitor and track the effectiveness of public relations efforts and provide regular reports to management.
- Stay up-to-date on industry trends and best practices in public relations to continuously improve strategies and tactics.
- Train and mentor junior members of the public relations team.
- Represent Discover Financial Services at industry events and conferences.
- Collaborate with marketing and advertising teams to ensure consistency in messaging and branding.
- Uphold the company's values and mission in all communication efforts.
Bachelor's Degree In Communications, Public Relations, Or A Related Field.
Minimum Of 5 Years Of Experience In Public Relations, Preferably In The Financial Services Industry.
Excellent Written And Verbal Communication Skills, With The Ability To Craft And Deliver Compelling Messaging To Various Stakeholders.
Strong Project Management Skills, With The Ability To Effectively Manage Multiple Campaigns And Initiatives Simultaneously.
Proven Track Record Of Successful Media Relations And Crisis Management Experience.
Strategic Planning
Project Management
Data Analysis
Event Management
Content Creation
Public speaking
Social media management
Brand management
Media Relations
Influencer outreach
Crisis Communication
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
Interpersonal Skills
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Lead Public Relations Specialist in Riverwoods, IL 60015, USA is $75,000 to $110,000 per year.
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Discover Financial Services, Inc. is an American financial services company that owns and operates Discover Bank, which offers checking and savings accounts, personal loans, home equity loans, student loans and credit cards. It also owns and operates the Discover and Pulse networks, and owns Diners Club International.
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