Dick’s Sporting Goods

Social Media Strategist

Dick’s Sporting Goods

Coraopolis, PA 15108, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

"Are you a social media guru with a passion for sports and a strategic mindset? Look no further! Dick's Sporting Goods is seeking a talented Social Media Strategist to join our dynamic team. As the Social Media Strategist, you will have the opportunity to shape and implement our social media strategy, reaching millions of customers and bringing our brand to life online. We are looking for a creative and driven individual with a strong understanding of social media platforms and trends, as well as a deep knowledge of the sports industry. If you are ready to take your career to the next level and make a meaningful impact in the digital world, then we want to hear from you!"

  1. Develop and implement a comprehensive social media strategy for Dick's Sporting Goods that aligns with the company's overall marketing and branding goals.
  2. Stay up-to-date with the latest social media trends and best practices, and use this knowledge to continuously improve our social media presence.
  3. Conduct research and analyze data to identify target audiences, and create content that resonates with them.
  4. Collaborate with cross-functional teams to ensure social media content is aligned with overall marketing campaigns and initiatives.
  5. Manage and maintain all social media channels, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
  6. Create engaging and visually appealing social media content, including text, images, and videos.
  7. Monitor and respond to social media comments, messages, and reviews in a timely and professional manner.
  8. Develop and manage social media advertising campaigns to increase brand awareness, drive traffic, and generate leads.
  9. Track and report on key social media metrics, such as engagement, reach, and conversions, and use this data to inform future strategies and campaigns.
  10. Monitor and analyze competitor social media activity and make recommendations for improvement.
  11. Stay informed of industry developments and trends, and make recommendations for how Dick's Sporting Goods can stay ahead of the curve in the digital space.
  12. Collaborate with external partners, such as influencers and brand ambassadors, to amplify our social media reach and engagement.
  13. Train and educate other team members on social media best practices and guidelines.
  14. Maintain a consistent brand voice and tone across all social media channels.
  15. Continuously seek out new opportunities to enhance our social media presence and drive business results.
Where is this job?
This job is located at Coraopolis, PA 15108, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Communications, Or A Related Field.

  • Minimum Of 3-5 Years Of Experience In Social Media Marketing Or Digital Marketing.

  • Strong Knowledge Of Social Media Platforms And Trends, Particularly In The Sports And Fitness Industry.

  • Excellent Communication And Writing Skills, With The Ability To Create Engaging And Effective Social Media Content.

  • Experience In Developing And Implementing Successful Social Media Campaigns And Measuring Their Success Through Analytics And Data.

Required Skills
  • Content Creation

  • Social Media Analytics

  • Trend Analysis

  • Brand management

  • Social

  • Creative Thinking

  • Campaign planning

  • Audience Engagement

  • Influencer Partnerships

  • Platform Expertise (I.e. Instagram, Twitter, Facebook)

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Active Listening

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Social Media Strategist in Coraopolis, PA 15108, USA is between $42,000 and $62,000 per year. However, this can vary depending on factors such as experience, education, and the specific company or industry the individual is working in. Additionally, factors such as certifications, specialized skills, and job responsibilities can also impact salary.

Additional Information
Dick’s Sporting Goods is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedFebruary 14th, 2024
Apply BeforeJune 21st, 2025
This job posting is from a verified source. 
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About Dick’s Sporting Goods

Dick's Sporting Goods, Inc. is an American sporting goods retail company, based in Coraopolis, Pennsylvania. The company was established by Richard "Dick" Stack in 1948, and has approximately 850 stores and 30,000 employees.

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