Dick’s Sporting Goods

Field Marketing Manager

Dick’s Sporting Goods

Coraopolis, PA 15108, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

At Dick's Sporting Goods, we believe that every athlete, no matter their level or sport, deserves to have access to top-quality equipment and resources to help them reach their full potential. As a Field Marketing Manager, you will play a crucial role in bringing our mission to life by developing and executing effective marketing strategies in your designated region. We are seeking a driven and innovative individual with a passion for sports and a strong understanding of the retail industry to join our dynamic team. If you are a results-oriented leader with excellent communication skills and a knack for building relationships, we want to hear from you!

  1. Develop and implement comprehensive marketing strategies to promote Dick's Sporting Goods and its products in the designated region.
  2. Conduct thorough market research to identify target audiences and their needs.
  3. Collaborate with cross-functional teams to create and execute effective marketing campaigns, events, and promotions.
  4. Build and maintain strong relationships with key stakeholders, including local sports teams, schools, and community organizations.
  5. Analyze marketing data and metrics to measure the success of campaigns and make strategic recommendations for improvement.
  6. Manage and allocate marketing budget effectively to maximize ROI.
  7. Stay up-to-date with industry trends, competitor activities, and customer preferences to continuously improve marketing strategies.
  8. Develop and maintain a network of brand ambassadors and influencers to increase brand awareness and drive sales.
  9. Plan and execute successful product launches and grand openings in the region.
  10. Train and guide store teams on marketing strategies and initiatives to ensure consistent messaging and branding.
  11. Represent Dick's Sporting Goods at industry events and conferences to build brand awareness and establish partnerships.
  12. Monitor and report on regional sales and marketing performance to senior management.
  13. Maintain a strong understanding of the company's mission, values, and brand identity to ensure consistency in all marketing efforts.
  14. Continuously seek out new opportunities for growth and expansion in the region.
  15. Foster a positive and collaborative work environment within the marketing team.
Where is this job?
This job is located at Coraopolis, PA 15108, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Business Administration, Or Related Field.

  • Minimum Of 3-5 Years Experience In Field Marketing, Preferably Within The Retail Or Sporting Goods Industry.

  • Strong Leadership And Communication Skills, With The Ability To Manage A Team And Collaborate With Cross-Functional Departments.

  • Extensive Knowledge Of Marketing Strategies, Techniques, And Analytics.

  • Demonstrated Success In Developing And Executing Effective Field Marketing Campaigns And Initiatives.

Required Skills
  • Market Research

  • Lead Generation

  • Product knowledge

  • Budget management

  • Event Planning

  • Relationship Building

  • Social media management

  • Team Leadership

  • Customer engagement

  • Promotional Campaigns

  • brand awareness

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Problem Solving

  • Time management

  • Interpersonal Skills

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

Compensation

According to JobzMall, the average salary range for a Field Marketing Manager in Coraopolis, PA 15108, USA is between $60,000 and $85,000 per year. This can vary depending on the specific company, experience level, and duties of the position. Additionally, factors such as bonuses, benefits, and commissions can also affect the overall salary range.

Additional Information
Dick’s Sporting Goods is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedOctober 25th, 2024
Apply BeforeMay 22nd, 2025
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About Dick’s Sporting Goods

Dick's Sporting Goods, Inc. is an American sporting goods retail company, based in Coraopolis, Pennsylvania. The company was established by Richard "Dick" Stack in 1948, and has approximately 850 stores and 30,000 employees.

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