Web Content Strategist Manager

Welcome to Crowe, a leading professional services firm with a global presence. We are currently seeking a highly motivated and creative individual to join our team as a Web Content Strategist Manager. As our company continues to expand, we are looking for someone who can help us develop and execute effective content strategies that will drive engagement and growth for our online platforms. This is an exciting opportunity for a skilled professional who is passionate about digital marketing and has a strong understanding of web content best practices. If you are a strategic thinker, a strong communicator, and have a proven track record of managing successful content campaigns, we would love to hear from you.

1. Develop and implement web content strategies that align with the company's overall marketing goals and objectives.
2. Conduct thorough research and analysis to understand the target audience and their preferences, and utilize this information to create engaging and relevant content.
3. Manage and oversee the creation, editing, and publication of all web content, ensuring it is of high quality and consistent with brand messaging.
4. Collaborate with cross-functional teams, including marketing, design, and technology, to ensure cohesive and effective content delivery across all online platforms.
5. Monitor and analyze website traffic and engagement metrics to identify opportunities for improvement and make data-driven decisions.
6. Stay current on industry trends and best practices related to web content and make recommendations for continuous improvement.
7. Develop and maintain a content calendar to ensure timely and consistent delivery of content.
8. Train and mentor team members on content creation and management, ensuring a high level of quality and consistency throughout the organization.
9. Act as a brand ambassador, ensuring all content aligns with the company's brand voice and messaging.
10. Collaborate with external partners, such as agencies and freelancers, to ensure timely and high-quality content delivery.
11. Monitor and manage budget for web content initiatives.
12. Communicate effectively with senior management, providing regular updates on web content performance and strategy.
13. Continuously identify and implement new and innovative ways to engage and grow the company's online audience.
14. Ensure all web content is optimized for search engines and follows SEO best practices.
15. Maintain a deep understanding of the company's products and services to effectively communicate key messages through content.

According to JobzMall, the average salary range for a Web Content Strategist Manager in Chicago, IL, USA is between $70,000 and $110,000 per year. This range can vary depending on factors such as experience, skills, and the specific company or industry. Additionally, bonuses and other benefits may also impact the overall salary package for this role.

Crowe Global, commonly referred to as Crowe, previously Crowe Horwath International, is a multinational professional services network. It is the 8th largest such global accounting network in the world. The network consists of more than 220 firms offices with over 42,000 employees in 130 countries.