
Manager, Digital Paid Search (SEM)
Own key personalization strategies within the digital customer lifecycle experience from off-site media to on-site for strategic audience segments.Own and define strategic roadmap, socialize and gain buy-in from multiple groups.Provide recommendations and execute strategies for content development in coordination with search engine optimization goals – general and keyword specific.Have deep understanding of critical keyword research platforms, perform keyword research in coordination business objectives to optimize existing content and uncover new opportunities.Produce comprehensive technical search engine optimization analysis of web site/assets to facilitate the development of clear, actionable optimization roadmaps.Provide an exceptional level of reporting which includes detailed insights, actionable next steps, and ultimately drive us to achieve business objectives.
Understanding of Profit Driven // Performance Marketing & Metrics
Experience building feeds, ad customizers & setting up conversion tracking
Ability to think strategically and identify and resolve problems in a client-centric environment
3-5 years of experience in a digital agency, preferably of Premier Partner status, with focus
Google Analytics
MS Word
Google Tag Manager
Time Management Skills
MS Excel skills
SEO optimization analysis
Process Improvement
Verbal communication
Prioritizing skills
written communication
Self-Motivated
Detail Oriented and Organized
Multi tasker
According to JobzMall, the average salary range for a Manager, Digital Paid Search (SEM) in 600 Galleria Pkwy SE, Atlanta, GA 30339, USA is between $80,000 and $120,000. This salary range is based on the job listings found on JobzMall for this position within a 25 mile radius of the given location.
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