Senior Manager, Market Research - Xumo

Welcome to Comcast, where innovation and growth are at the forefront of everything we do. We are seeking a dynamic and experienced Senior Manager of Market Research to join our Xumo team. As a leader in the media industry, we are constantly pushing boundaries and seeking new opportunities for growth. As the Senior Manager of Market Research, you will play a crucial role in driving strategic decision making and providing valuable insights to drive our business forward. We are looking for a talented individual with a strong background in market research and a passion for data-driven decision making. If you are a motivated, results-oriented individual with a proven track record of success in market research, we encourage you to apply for this exciting opportunity.

1. Develop and execute comprehensive market research plans to support business objectives and drive growth for the Xumo team.
2. Conduct in-depth analysis of market trends, consumer behavior, and competitive landscape to identify new opportunities and inform strategic decision making.
3. Utilize various research methods such as surveys, focus groups, and data analytics to gather insights and provide recommendations.
4. Collaborate with cross-functional teams, including marketing, product development, and sales, to identify research needs and develop actionable plans.
5. Present research findings and recommendations to senior leadership and stakeholders in a clear and concise manner.
6. Stay up-to-date on industry trends and best practices in market research to continuously improve processes and methodologies.
7. Manage and mentor a team of market research professionals, providing guidance and support to ensure high-quality deliverables.
8. Develop and maintain relationships with external research vendors to leverage their expertise and resources.
9. Monitor and manage research budgets to ensure cost-effectiveness and efficiency.
10. Use data and insights to identify potential risks and opportunities and make data-driven recommendations for business growth.
11. Act as a thought leader in the market research field, sharing insights and best practices with the team and the wider organization.
12. Ensure compliance with all relevant regulations and ethical standards in market research.
13. Collaborate with cross-functional teams to develop and implement data-driven marketing strategies and campaigns.
14. Continuously review and improve research processes to increase efficiency and effectiveness.
15. Drive a culture of data-driven decision making within the organization by promoting the use of research and insights in all aspects of the business.

According to JobzMall, the average salary range for a Senior Manager, Market Research - Xumo in Philadelphia, PA, USA is $113,000 - $187,000 per year. This salary range may vary depending on the specific company, industry, and years of experience of the individual.

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