Media Planner

Welcome to the world of media planning at Comcast! We are seeking a passionate and driven individual to join our team and help us create strategic media plans that will elevate our brand and reach our target audience. As a Media Planner, you will be responsible for researching, analyzing, and implementing media campaigns across various platforms to effectively communicate our message to consumers. We are looking for someone with a strong understanding of media buying, excellent communication skills, and a creative mindset. Join us in shaping the future of media at Comcast.

1. Conduct thorough research on target audience and market trends to inform media planning strategies.
2. Collaborate with marketing and advertising teams to develop effective media plans that align with company objectives and budget.
3. Utilize media buying tools and platforms to negotiate and secure optimal media placements.
4. Monitor and analyze media campaign performance, providing regular reports and recommendations for optimization.
5. Stay up-to-date on industry developments, new media channels, and emerging trends to continuously improve media planning strategies.
6. Communicate and coordinate with external media partners and vendors to ensure timely and accurate execution of media plans.
7. Develop and maintain relationships with media outlets and negotiate competitive rates and added value opportunities.
8. Work closely with creative teams to ensure messaging and creative assets align with media strategy.
9. Collaborate with cross-functional teams to ensure consistent messaging and branding across all media channels.
10. Maintain accurate records of media plans, schedules, and budgets.
11. Present media plans and campaign results to internal stakeholders and clients.
12. Proactively identify and troubleshoot any issues or challenges that arise during the media planning process.
13. Continuously evaluate and improve media planning processes and procedures.
14. Uphold company values and maintain a positive and professional attitude at all times.

According to JobzMall, the average salary range for a Media Planner in Phoenix, AZ, USA is $45,000 - $65,000 per year. However, this can vary depending on the specific company, experience level, and other factors. Some media planners may earn higher salaries, up to $85,000 or more, while entry-level positions may start at around $35,000 per year. Ultimately, the salary for a media planner in Phoenix will depend on the individual's qualifications and negotiating skills.

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.