Are you a strategic thinker with a passion for media planning? Do you thrive in a fast-paced and dynamic environment? Look no further, because we have the perfect opportunity for you! Join our team at Comcast as a Media Planner and be a part of a leading media and technology company. As a Media Planner, you will play a crucial role in developing and implementing media plans that drive business growth. We are looking for a talented individual with a strong understanding of media landscape, excellent communication skills, and a track record of successful campaigns. If you are ready to bring your expertise to a dynamic and innovative team, we want to hear from you!
- Develop and implement strategic media plans to effectively reach target audiences and drive business growth.
- Stay up-to-date on the latest media trends and technologies, and incorporate them into media plans.
- Collaborate with cross-functional teams such as marketing, advertising, and creative to ensure alignment and integration of media plans.
- Conduct research and analysis to identify target audiences, media channels, and optimal media mix.
- Negotiate and manage media budgets and contracts with vendors.
- Monitor and track media performance, and provide insights and recommendations for optimization.
- Communicate with clients and stakeholders to present media plans, provide updates, and address any concerns or questions.
- Utilize data and analytics tools to measure and report on media effectiveness.
- Maintain strong relationships with media partners and stay informed on their offerings and capabilities.
- Stay within budget and ensure timely and accurate execution of media plans.
Bachelor's Degree In Marketing, Advertising, Communications, Or A Related Field.
Minimum Of 2-3 Years Experience In Media Planning, Preferably In A Media Agency Or In-House At A Media Company.
Strong Knowledge Of Media Platforms And Advertising Strategies, Including Digital, Print, Tv, And Radio.
Solid Understanding Of Market Research, Data Analysis, And Media Buying Tools.
Excellent Communication And Presentation Skills, With The Ability To Collaborate With Cross-Functional Teams And Effectively Communicate Media Plans And Strategies To Clients.
Strategic Planning
Project Management
Data Analysis
Budget management
Digital advertising
Competitive analysis
Market analysis
Campaign optimization
Audience targeting
Media Buying
Advertising Research
brand positioning
Communication
Conflict Resolution
Customer Service
Emotional Intelligence
Leadership
Time management
creativity
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Media Planner in Washington, DC, USA is between $48,000 and $78,000 per year. This can vary depending on factors such as experience, education, and the specific industry or company the Media Planner works for.
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Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.
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