Are you a data-driven and results-oriented individual looking for a challenging and dynamic role in the marketing industry? Look no further! Comcast is seeking a talented Marketing Analyst to join our team. In this role, you will have the opportunity to utilize your analytical skills to drive business growth and contribute to the overall success of our company. We are seeking a highly motivated individual with a strong understanding of marketing concepts and a passion for utilizing data to inform decision-making. If you are excited about the prospect of working for a leading company in the entertainment and telecommunications industry, and possess the required qualifications, we would love to hear from you!
- Conduct market research and analysis to identify industry trends, customer needs, and competitor strategies.
- Utilize various data sources to gather and analyze consumer insights, sales data, and marketing metrics.
- Develop reports and dashboards to track and measure the effectiveness of marketing campaigns and initiatives.
- Collaborate with cross-functional teams to identify and prioritize business objectives and develop strategies to achieve them.
- Generate actionable recommendations based on data analysis to inform decision-making and drive business growth.
- Monitor and report on key performance indicators to track the success of marketing efforts and identify areas for improvement.
- Develop and maintain relationships with external data providers to ensure access to relevant and accurate data.
- Stay up-to-date on industry trends and best practices in marketing analytics and incorporate them into strategies and processes.
- Communicate complex data findings and insights to non-technical stakeholders in a clear and concise manner.
- Continuously identify opportunities for process improvement and optimization within the marketing analytics function.
- Adhere to company policies and procedures, as well as industry regulations, in all data-related activities.
- Act as a subject matter expert on marketing analytics and provide guidance and support to other team members as needed.
Bachelor's Degree In Marketing, Business Administration, Analytics, Or Related Field.
Minimum Of 2-3 Years Of Experience In Data Analysis, Market Research, Or Marketing Analytics.
Proficient In Data Analysis Tools Such As Excel, Sql, And Statistical Software.
Excellent Communication And Presentation Skills To Effectively Convey Insights And Recommendations To Stakeholders.
Strong Understanding Of Marketing Principles And Strategies, With The Ability To Interpret And Analyze Market Trends And Consumer Behavior To Inform Marketing Campaigns And Strategies.
Data Analysis
Market Research
Digital Marketing
ROI
Marketing Analytics
Customer segmentation
Media planning
brand strategy
consumer insights
Campaign optimization
Competitor Analysis
Trend Forecasting
Communication
Emotional Intelligence
Leadership
Time management
Interpersonal Skills
creativity
flexibility
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Marketing Analyst in Nashville, TN, USA is between $50,000 and $70,000 per year. However, this can vary depending on factors such as years of experience, specific industry, and company size.
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Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.

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