Are you a data-driven individual with a passion for marketing and consumer insights? Do you thrive in a fast-paced environment and have a knack for analyzing and interpreting data to drive business decisions? If so, we have an exciting opportunity for you to join our team as a Marketing Analyst at Comcast. As a Marketing Analyst, you will play a crucial role in optimizing our marketing strategies and campaigns by providing valuable insights derived from data analysis. We are looking for someone with a strong analytical mindset, excellent communication skills, and a deep understanding of marketing principles. If this sounds like you, we encourage you to apply and be a part of our dynamic and innovative marketing team at Comcast.
- Conduct data analysis to identify trends and patterns in consumer behavior, market trends, and campaign performance.
- Use statistical models and data visualization to present insights and recommendations to key stakeholders.
- Collaborate with cross-functional teams to develop and implement data-driven marketing strategies.
- Monitor and track key performance indicators to measure the success of marketing campaigns.
- Conduct competitive analysis to identify opportunities for growth and improvement.
- Generate reports and dashboards to communicate data insights to leadership and other teams.
- Stay up-to-date with industry trends and advancements in data analysis techniques.
- Work closely with the marketing team to develop and execute A/B testing and other data-driven experiments.
- Utilize various data sources and tools to gather and analyze consumer data.
- Communicate complex data findings in a clear and concise manner to non-technical team members.
- Continuously evaluate and improve data collection processes to ensure data accuracy and integrity.
- Provide support and guidance to other team members on data analysis and marketing best practices.
- Assist in developing marketing strategies and plans based on data insights and market research.
- Collaborate with external vendors and partners to gather additional data and insights.
- Participate in team meetings and contribute ideas for improving marketing strategies and processes.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 2-3 Years Of Experience In Marketing Analysis, Preferably In The Telecommunications Or Media Industry.
Proficiency In Data Analysis And Reporting Tools Such As Excel, Google Analytics, And Tableau.
Strong Analytical And Problem-Solving Skills, With The Ability To Interpret And Communicate Complex Data In A Clear And Concise Manner.
Knowledge Of Marketing Strategy And Tactics, Including Market Research, Customer Segmentation, And Campaign Optimization.
Social Media
Data Analysis
Market Research
Digital Analytics
Customer segmentation
Competitive analysis
ROI analysis
consumer insights
Campaign optimization
brand positioning
Trend Forecasting
Advertising Strategy
Communication
Conflict Resolution
Emotional Intelligence
Leadership
Time management
creativity
flexibility
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Marketing Analyst in San Diego, CA, USA is between $50,000 to $90,000 per year. However, this can vary depending on factors such as experience, education, and the specific industry or company the analyst is working for. Some marketing analysts may earn higher salaries if they have specialized skills or work in high-demand industries. Additionally, top-performing marketing analysts may also receive bonuses or other forms of compensation.
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Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.

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