Are you passionate about understanding consumer behavior and using data to drive strategic decisions? Do you have a knack for identifying trends and patterns in market data? If so, we have an exciting opportunity for you to join our team as a Marketing Analyst at Comcast.As a Marketing Analyst, you will play a crucial role in helping our company grow and succeed in a competitive market. You will be responsible for conducting market research, analyzing data, and providing insights and recommendations to our marketing teams. Your insights will help drive our marketing strategies and ultimately contribute to the success of our business.To excel in this role, you must have a strong analytical mindset and exceptional communication skills. You should also have a solid understanding of marketing principles and be proficient in data analysis tools and techniques. If you are a highly motivated individual with a passion for marketing and a desire to make an impact, we would love to have you on our team. Join us at Comcast and be part of a dynamic and innovative company.
- Conduct market research and analyze data to understand consumer behavior and preferences
- Identify and track market trends and patterns to inform marketing strategies
- Provide insights and recommendations based on data analysis to drive strategic decisions
- Collaborate with cross-functional teams, including marketing, sales, and product development, to develop effective marketing strategies
- Utilize data analysis tools and techniques to measure the success and impact of marketing campaigns
- Stay up-to-date with industry trends and developments to inform marketing strategies
- Develop and maintain reports and dashboards to track key performance indicators and present findings to stakeholders
- Communicate complex data and insights in a clear and concise manner to non-technical stakeholders
- Work closely with external research partners to gather and analyze data
- Continuously monitor and evaluate the effectiveness of marketing strategies and make recommendations for improvements
- Collaborate with data scientists and other analysts to develop predictive models and conduct advanced data analysis
- Contribute to the development of marketing plans and budgets based on data insights and analysis.
Bachelor's Degree In Marketing, Business Administration, Or A Related Field.
Minimum Of 2-3 Years Experience In Marketing Analysis Or Market Research.
Proficient In Data Analysis And Statistical Methods, With Experience Using Tools Such As Excel, Tableau, And Google Analytics.
Strong Analytical And Critical Thinking Skills, With The Ability To Interpret And Present Data Effectively.
Excellent Communication And Collaboration Skills, With The Ability To Work Cross-Functionally With Other Teams And Present Findings To Stakeholders.
Data Analysis
Market Research
Digital Marketing
Sales forecasting
Brand management
Customer segmentation
Social
consumer insights
ROI Tracking
Competitor Analysis
Advertising strategies
Campaign planning
Communication
Conflict Resolution
Leadership
Time management
creativity
Attention to detail
Teamwork
Adaptability
Problem-Solving
Empathy
According to JobzMall, the average salary range for a Marketing Analyst in Atlanta, GA, USA is between $55,000 to $80,000 per year. This range can vary depending on factors such as experience, education, and industry. Some companies may also offer bonuses and other incentives, which can increase the total compensation for a Marketing Analyst.
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Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.
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