Comcast

Marketing Analyst

Comcast

Pittsburgh, PA, USA
Full-TimeDepends on ExperienceSenior LevelMasters
Job Description

Welcome to Comcast, where we are dedicated to providing cutting-edge technology and exceptional services to our customers. We are currently seeking a talented Marketing Analyst to join our dynamic team. As a Marketing Analyst, you will play a crucial role in analyzing market trends, consumer behavior, and data to identify new opportunities for growth and contribute to the development of effective marketing strategies. To excel in this role, you must have a passion for data and an analytical mindset, along with excellent communication and problem-solving skills. If you are ready to take your marketing career to the next level and make a meaningful impact on our company's success, we want to hear from you!

  1. Conduct market research to identify new trends, consumer behavior, and competitive landscape.
  2. Analyze data from various sources, such as customer surveys, sales reports, and market trends, to identify potential areas for growth and improvement.
  3. Provide insights and recommendations to the marketing team to develop effective strategies for promoting Comcast's products and services.
  4. Collaborate with cross-functional teams, including product development, sales, and finance, to gather and analyze data and develop actionable plans.
  5. Monitor and track the performance of marketing campaigns and initiatives, and provide regular reports to management.
  6. Utilize data analysis tools and techniques to identify customer segments, target audiences, and personalize marketing efforts.
  7. Stay updated on industry trends, market changes, and emerging technologies to inform marketing strategies.
  8. Assist in the development of marketing plans and budgets, and track expenses to ensure efficient use of resources.
  9. Identify and troubleshoot issues that may impact marketing performance, and provide solutions to improve results.
  10. Communicate findings and insights to stakeholders in a clear and concise manner, both verbally and in written reports.
  11. Continuously evaluate and improve marketing processes and strategies to drive company growth and stay ahead of competitors.
  12. Collaborate with external partners and vendors to leverage data and insights for marketing efforts.
  13. Maintain a high level of professionalism and represent Comcast's brand values at all times.
Where is this job?
This job is located at Pittsburgh, PA, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Business, Or A Related Field.

  • Minimum Of 2 Years Experience In Marketing Analytics, Preferably In The Telecommunications Or Media Industry.

  • Proficient In Data Analysis And Reporting Tools, Such As Google Analytics, Tableau, And Sql.

  • Strong Analytical And Critical Thinking Skills, With The Ability To Interpret Complex Data And Provide Actionable Insights.

  • Excellent Communication And Presentation Skills, With The Ability To Effectively Communicate Findings And Recommendations To Cross-Functional Teams And Senior Management.

Required Skills
  • Data Analysis

  • Marketing Strategy

  • Market Research

  • Marketing automation

  • Budget management

  • Digital Marketing

  • Social media management

  • Brand management

  • Customer segmentation

  • Competitive analysis

  • Trend

  • Advertising Campaigns

Soft Skills
  • Communication

  • Conflict Resolution

  • Leadership

  • Time management

  • creativity

  • Attention to detail

  • Teamwork

  • Adaptability

  • Problem-Solving

  • Empathy

Compensation

According to JobzMall, the average salary range for a Marketing Analyst in Pittsburgh, PA, USA is $51,000 - $76,000 per year.

However, this can vary depending on factors such as the size and industry of the company, the candidate's level of experience, and their specific job responsibilities. Some Marketing Analysts in Pittsburgh may earn as low as $40,000 per year, while others may earn upwards of $90,000 per year.

Additionally, factors such as bonuses, benefits, and location can also impact the overall salary range for a Marketing Analyst in Pittsburgh. It is important for individuals to research and negotiate their salary based on their experience and the specific job requirements.

Additional Information
Comcast is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJune 19th, 2024
Apply BeforeMay 10th, 2026
This job posting is from a verified source. 
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About Comcast

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.

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