Comcast

Email Marketing Specialist

Comcast

Kansas City, MO, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Are you a creative and analytical individual with a passion for digital marketing? Do you have experience in email marketing and a knack for building successful campaigns? If so, we have a fantastic opportunity for you as an Email Marketing Specialist at Comcast! At Comcast, we are committed to delivering cutting-edge technology and top-notch services to our customers. As an Email Marketing Specialist, you will play a crucial role in driving customer engagement and conversions through strategic email campaigns. We are looking for a detail-oriented and results-driven individual who can bring their expertise and innovation to our team. Join us and be a part of an exciting and dynamic work environment where your skills and ideas will be valued and rewarded.

  1. Develop and implement email marketing strategies to increase customer engagement and conversions.
  2. Collaborate with cross-functional teams to ensure email campaigns align with overall marketing goals and objectives.
  3. Create compelling and effective email content that resonates with our target audience.
  4. Monitor and analyze email campaign performance metrics and make data-driven recommendations for optimization.
  5. Stay up-to-date with industry trends and best practices in email marketing and apply them to improve our campaigns.
  6. Conduct A/B testing to continuously improve email campaign performance and ROI.
  7. Manage email database and segmentation to ensure targeted and personalized communications.
  8. Ensure compliance with email marketing laws and regulations.
  9. Work with our creative team to develop visually appealing and engaging email templates.
  10. Collaborate with our CRM team to integrate email campaigns with our customer journey and lifecycle.
  11. Monitor and report on email marketing KPIs and provide regular updates to the marketing team.
  12. Identify opportunities for automation and personalization in email campaigns to improve efficiency and effectiveness.
  13. Conduct market research and competitor analysis to inform email marketing strategies.
  14. Collaborate with external vendors and agencies for email marketing needs.
  15. Train and mentor junior email marketing team members.
Where is this job?
This job is located at Kansas City, MO, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Communications, Or A Related Field.

  • Proficient In Email Marketing Platforms Such As Salesforce Marketing Cloud, Mailchimp, Or Constant Contact.

  • Strong Understanding Of Email Marketing Best Practices, Including Segmentation, A/B Testing, And Deliverability.

  • Excellent Written And Verbal Communication Skills, With The Ability To Craft Compelling And Effective Email Content.

  • 2+ Years Of Experience In Email Marketing, Preferably In A Corporate Or Agency Setting.

Required Skills
  • Lead Generation

  • Database Management

  • Content Creation

  • A/B testing

  • Automation

  • HTML coding

  • Email campaigns

  • Analytics Tracking

  • Segmentation

  • Crm Integration

  • Copy

  • Deliverability Optimization

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Teamwork

  • Active Listening

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Email Marketing Specialist in Kansas City, MO, USA is $45,000 - $65,000 per year. However, this can vary depending on factors such as experience, skills, and the specific industry and company the specialist works for. Some specialists may also earn bonuses or commission based on the success of their email campaigns.

Additional Information
Comcast is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJune 19th, 2024
Apply BeforeJuly 20th, 2025
This job posting is from a verified source. 
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About Comcast

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.

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