Email Marketing Specialist

Are you a creative and analytical individual with a passion for email marketing? Do you thrive in a fast-paced environment and have a strong understanding of customer behavior? If so, we have the perfect opportunity for you! Comcast is seeking an Email Marketing Specialist to join our dynamic team. In this role, you will be responsible for developing and executing email marketing campaigns that drive engagement, retention, and revenue. This is a great opportunity to use your skills and experience to make a significant impact on our email marketing strategy. If you have a track record of success in email marketing and meet the qualifications listed below, we would love to hear from you!

1. Develop and execute email marketing campaigns that align with company objectives and target specific customer segments.
2. Utilize industry best practices and data analysis to optimize email campaigns for engagement, retention, and revenue generation.
3. Collaborate with cross-functional teams to ensure email campaigns are integrated with other marketing efforts and aligned with overall brand messaging.
4. Continuously monitor and analyze email performance metrics to identify areas for improvement and implement effective solutions.
5. Stay up-to-date on industry trends and customer behavior to inform email marketing strategy and tactics.
6. Write compelling and effective email copy that resonates with target audiences and drives action.
7. Manage email subscriber lists and segmentation to ensure targeted and relevant messaging.
8. Conduct A/B testing and implement learnings to improve email performance and drive results.
9. Work closely with design team to create visually appealing and on-brand email templates.
10. Monitor and ensure compliance with email regulations and best practices.
11. Collaborate with internal and external partners to develop and execute co-branded email marketing campaigns.
12. Act as a subject matter expert on email marketing and provide guidance and support to other teams within the organization.
13. Regularly report on email marketing performance and provide insights and recommendations for future campaigns.
14. Proactively identify and troubleshoot any technical issues with email campaigns.
15. Continuously evaluate and improve email marketing processes and procedures.

According to JobzMall, the average salary range for a Email Marketing Specialist in Atlanta, GA, USA is between $45,000 - $80,000 per year. This can vary based on factors such as level of experience, specific job responsibilities, and the size of the company. Salaries may also be higher for those with additional skills and certifications in digital marketing and email marketing.

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.