Digital Marketing Specialist

At Comcast, we are committed to providing our customers with the best digital experiences. As a Digital Marketing Specialist, you will play a crucial role in achieving this goal by driving our digital marketing efforts. We are seeking a highly motivated and skilled individual with a passion for digital marketing and a track record of success. If you are a creative thinker with a strong understanding of current digital marketing trends and techniques, we want you to join our team. In this role, you will have the opportunity to use your skills and expertise to help shape and execute our digital marketing strategies. Join us and be a part of a dynamic team that is dedicated to delivering exceptional digital experiences for our customers.

1. Develop and implement digital marketing strategies that align with overall company goals and objectives.
2. Conduct market research and analysis to identify digital marketing trends and opportunities.
3. Collaborate with cross-functional teams to create and execute integrated digital marketing campaigns.
4. Manage and optimize digital advertising campaigns across various platforms, including social media, search engines, and display networks.
5. Monitor and analyze key performance metrics to track the success of digital marketing initiatives and make data-driven recommendations for improvement.
6. Stay up-to-date with industry developments and best practices in digital marketing to continuously improve strategies and tactics.
7. Create and maintain digital marketing calendars and project timelines to ensure timely execution of campaigns.
8. Collaborate with creative teams to develop engaging and effective digital content, including graphics, videos, and copy.
9. Utilize SEO techniques to improve website traffic and search engine rankings.
10. Measure and report on the effectiveness of digital marketing efforts to stakeholders.
11. Identify and develop partnerships with relevant digital influencers and industry leaders.
12. Monitor and manage online reviews and reputation management efforts.
13. Continuously analyze and improve the user experience on digital platforms.
14. Utilize A/B testing and other tactics to optimize digital marketing campaigns.
15. Stay informed on relevant laws and regulations related to digital marketing and ensure compliance.
16. Train and educate team members on digital marketing best practices and techniques.
17. Collaborate with external agencies and vendors to execute digital marketing initiatives.
18. Maintain a high level of professionalism and represent the company's brand and values in all digital marketing efforts.

According to JobzMall, the average salary range for a Digital Marketing Specialist in Detroit, MI, USA is approximately $45,000 to $70,000 per year. However, this can vary depending on factors such as experience, education, and the specific company or industry the specialist is working in. Some specialists may make more than $70,000 per year, while others may make less than $45,000. It is important to research and compare salaries for similar positions in the area to get a more accurate understanding of the salary range for a Digital Marketing Specialist in Detroit.

Comcast delivers broadband, mobile, and video products that delight customers and technology that powers the future; produces and distributes leading entertainment, sports, and news, and brings incredible theme parks and attractions to life. At the heart of Comcast are our people. Our engineers, designers, creators, storytellers, and entrepreneurs are passionate about the important role we play in millions of people’s lives. Come create the future with us.