
Digital Advertising Technology Manager
Define & implement the digital advertising technology in support of our global strategy for Programmatic Marketing. Develop recommendations, strategies, methodologies to ensure that we are met against campaign goals Devise the technology roadmap in order to master programmatic, including technology selection, integration opportunities and strategy, rollout strategy, and organizational change. Drive programmatic technology strategies to ensure groundbreaking use of data targeting and audience buying processes and technology. Assist with the translation of brand strategies to media campaign technology implementation. Assist our marketing groups in achieving their strategic objectives around delivering optimized, targeted digital advertising with the desire to better reach our consumers in an engaging way.
Minimum of 6 years of Advertising Technology experience
Minimum of 2 years of Ad Serving Technology, including Google Campaign Manager
Experience leading large full-lifecycle implementations and/or implementing coordinated solutions
Minimum of 2 years experience of Marketing Analytics Automation experience including Salesforce Datorama or Adverity
Time Management
Project Management Skills
Analytical skills
Google Suite
Web analytics and security
Google Analytics 360
Data Management Platform (DMP)
Salesforce Audience Studio
Verbal communication
Prioritizing skills
Self-Driven
Adaptability
Writen communication
Multi-tasker
According to JobzMall, the average salary range for a Digital Advertising Technology Manager in 909 River Rd, Piscataway, NJ 08854, USA is between $64,958 and $113,594. This range varies depending on experience, skills, and other factors.
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Colgate-Palmolive Co. engages in the manufacturing and distribution of consumer products. It operates through two segments: Oral, Personal and Home Care; and Pet Nutrition. The Oral, Personal and Home Care segment provides oral products such as toothpaste and toothbrush, mouthwashes, as well as dental floss and pharmaceutical products for dentists and other oral health professionals; personal care such as liquid hand soap, shower gels, bar soaps, deodorants and antiperspirants, shampoos, and conditioners; and home care solutions that include household cleaners, dishwashing liquids, fabric softeners and other related products. The Pet Nutrition segment is specialized in pet nutrition products for dogs, and cats sold among pet supply retailers, and veterinarians.

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