Cisco Systems

Marketing Content Analyst

Cisco Systems

Research Triangle Park, Durham, NC, USA
Full-TimeDepends on ExperienceMid-LevelBachelors
Job Description

Are you a creative and analytical thinker with a passion for marketing and technology? Cisco Systems is seeking a talented Marketing Content Analyst to join our dynamic team. As a global leader in networking and IT solutions, Cisco offers a unique opportunity to shape and deliver compelling content that drives customer engagement and business growth. We are looking for a results-driven individual with strong communication skills and a keen eye for detail. If you are ready to take on a challenging and rewarding role, we want to hear from you!

  1. Develop and execute content strategies that align with Cisco's overall marketing objectives and target audience.
  2. Conduct thorough market research and analysis to identify customer needs and preferences, and use insights to inform content creation.
  3. Collaborate with cross-functional teams, including product marketing, sales, and design, to ensure content is aligned with business goals and brand messaging.
  4. Create high-quality, engaging and informative content for various channels, including website, social media, email, and print.
  5. Monitor and analyze the performance of content using relevant metrics and make recommendations for optimization.
  6. Stay updated on industry trends, competitive landscape, and emerging technologies to inform content strategy.
  7. Ensure all content is consistent with Cisco's brand guidelines and messaging.
  8. Manage and maintain content calendars, ensuring timely and relevant delivery of content.
  9. Collaborate with external agencies and vendors to support content creation and distribution.
  10. Act as a brand ambassador and maintain a strong understanding of Cisco's products, services, and value proposition.
  11. Proactively identify and propose new ideas for content creation and distribution to drive customer engagement and business growth.
  12. Manage multiple projects and deadlines, ensuring timely delivery of high-quality content.
  13. Utilize data and insights to continuously improve content strategy and drive better results.
  14. Communicate effectively with internal stakeholders and provide regular updates on content performance and initiatives.
  15. Uphold Cisco's values and standards of professionalism, ethics, and quality in all job responsibilities.
Where is this job?
This job is located at Research Triangle Park, Durham, NC, USA
Job Qualifications
  • Bachelor's Degree In Marketing, Communications, Or A Related Field.

  • Minimum Of 3-5 Years Of Experience In Content Creation And Analysis, Preferably In A B2B Technology Company.

  • Strong Analytical Skills With The Ability To Interpret And Draw Insights From Data.

  • Proficiency In Marketing Automation And Analytics Tools, Such As Marketo And Google Analytics.

  • Excellent Written And Verbal Communication Skills, With The Ability To Create Compelling And Effective Marketing Content.

Required Skills
  • Social Media

  • Data Analysis

  • Market Research

  • Content Creation

  • SEO

  • Content Strategy

  • Branding

  • Web analytics

  • Copywriting

  • Audience targeting

  • Content optimization

  • Campaign planning

Soft Skills
  • Communication

  • Conflict Resolution

  • Emotional Intelligence

  • Leadership

  • Time management

  • creativity

  • Critical thinking

  • Teamwork

  • Adaptability

  • Problem-Solving

Compensation

According to JobzMall, the average salary range for a Marketing Content Analyst in Research Triangle Park, Durham, NC, USA is between $50,000 to $70,000 per year. This salary range may vary depending on the specific job responsibilities, experience level, and the company's size and industry. Additionally, factors such as education, certifications, and specialized skills may also impact the salary range for this role.

Additional Information
Cisco Systems is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based upon race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
Required LanguagesEnglish
Job PostedJanuary 9th, 2025
Apply BeforeMay 22nd, 2025
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About Cisco Systems

Cisco Systems, Inc. is an American multinational technology conglomerate headquartered in San Jose, California, in the center of Silicon Valley. Cisco develops, manufactures and sells networking hardware, telecommunications equipment and other high-technology services and products.

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