Senior Director, Marketing Planning
Welcome to Charter Communications, a leading telecommunications company dedicated to providing innovative solutions and top-notch services to our customers. We are seeking a dynamic and experienced Senior Director of Marketing Planning to join our team and help drive our marketing efforts to new heights. In this role, you will lead a team of talented marketing professionals to develop and execute strategic plans that align with our company's goals and objectives. If you are a proactive and results-driven leader with a strong background in marketing planning, we invite you to apply for this exciting opportunity.
- Lead the development of strategic marketing plans that align with the company's goals and objectives.
- Collaborate with cross-functional teams to identify key marketing initiatives and opportunities for growth.
- Manage and mentor a team of marketing professionals to ensure successful execution of marketing plans.
- Conduct regular market research and analysis to stay informed of industry trends and customer needs.
- Develop and monitor marketing budgets to ensure efficient use of resources.
- Work closely with internal stakeholders to ensure alignment and consistency across all marketing efforts.
- Monitor and track the effectiveness of marketing campaigns and adjust strategies as needed.
- Develop and maintain relationships with external partners and agencies to drive marketing initiatives.
- Stay up-to-date with emerging technologies and marketing strategies to continuously improve and innovate.
- Provide regular reports and updates to senior leadership on the status and results of marketing efforts.
Extensive Experience In Marketing Strategy Development And Implementation: The Ideal Candidate Should Have A Minimum Of 10 Years Of Experience In Developing And Executing Successful Marketing Strategies For Large-Scale Organizations. This Includes A Deep Understanding Of Market Trends, Consumer Behavior, And Competitive Landscape.
Strong Leadership Skills: As A Senior Director, Marketing Planning, This Individual Will Be Responsible For Leading A Team Of Marketing Professionals. The Candidate Should Have Proven Experience In Managing And Developing High-Performing Teams, As Well As The Ability To Motivate And Inspire Team Members Towards Achieving Common Goals.
Excellent Analytical And Problem-Solving Skills: The Candidate Should Possess Strong Analytical Skills And Be Able To Use Data To Identify Opportunities, Make Informed Decisions, And Measure The Effectiveness Of Marketing Campaigns. They Should Also Be Able To Think Critically And Strategically To Solve Complex Business Problems.
Proven Track Record Of Driving Business Growth: The Ideal Candidate Should Have A Track Record Of Delivering Measurable Business Results Through Marketing Initiatives. This Includes Experience In Developing And Executing Multi-Channel Campaigns, Driving Customer Acquisition And Retention, And Increasing Brand Awareness And Market Share.
Excellent Communication And Interpersonal Skills: The Senior Director, Marketing Planning Will Be Required To Collaborate With Cross-Functional Teams And Senior Leadership To Achieve Marketing Objectives. The Candidate Should Have Excellent Communication And Interpersonal Skills To Effectively Convey Ideas, Build Relationships, And Influence Stakeholders At All Levels Of The Organization.
Strategic Planning
Project Management
Data Analysis
Budget management
Digital Marketing
Brand management
Team Leadership
Media planning
Market analysis
Campaign development
Customer Insights
Partnership Building
Communication
Conflict Resolution
Leadership
Time management
Interpersonal Skills
creativity
Critical thinking
Teamwork
Adaptability
Problem-Solving
According to JobzMall, the average salary range for a Senior Director, Marketing Planning in Stamford, CT, USA is between $150,000 and $200,000 per year. This can vary depending on the specific company, industry, and level of experience. Some Senior Directors in this role may earn higher salaries, up to $250,000 or more, while others may earn lower salaries, closer to $120,000. Other factors that can impact salary include education level, certifications, and additional skills or experience.
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Charter Communications, Inc. is an American telecommunications and mass media company that offers its services to consumers and businesses under the branding of Spectrum. Providing services to over 26 million customers in 41 states, it is the second-largest cable operator in the United States by subscribers, just behind Comcast, and third largest pay TV operator behind Comcast and AT&T. It is the fifth largest telephone provider based upon residential subscriber line count.
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