Principal Associate, Brand Web Strategy

Welcome to Capital One, a leading financial institution committed to empowering individuals to achieve their financial goals. We are currently seeking a driven and innovative individual to join our team as a Principal Associate, Brand Web Strategy. In this role, you will be responsible for developing and executing our brand web strategy to enhance our online presence and drive customer engagement. We are looking for someone who is passionate about creating impactful digital experiences and has a strong understanding of web design and user experience. If you thrive in a fast-paced and dynamic environment and have a proven track record of success in developing and implementing web strategies, we want to hear from you. Join us and be a part of shaping the future of our brand!

1. Develop and execute a comprehensive brand web strategy to strengthen Capital One's online presence and increase customer engagement.
2. Collaborate with cross-functional teams to understand business objectives and translate them into effective web strategies.
3. Conduct market research and analyze customer data to identify trends and opportunities for website optimization.
4. Create and maintain a user-centric approach to website design, ensuring a seamless and engaging user experience.
5. Oversee the development and implementation of website updates, including design, content, and functionality enhancements.
6. Monitor and analyze website performance metrics to identify areas for improvement and drive continuous optimization.
7. Stay updated on industry trends and best practices in web design and user experience to ensure Capital One's website remains competitive and innovative.
8. Manage relationships with external agencies and vendors to support website development and maintenance.
9. Collaborate with the marketing team to ensure brand consistency across all online touchpoints.
10. Track and report on website performance, providing insights and recommendations for future improvements.
11. Lead A/B testing and other experiments to optimize website performance and user engagement.
12. Train and mentor junior team members on web design and user experience best practices.
13. Represent Capital One's brand and values through all website content and design decisions.
14. Work closely with compliance and legal teams to ensure all website content and design align with regulatory guidelines.
15. Continuously monitor and improve website security and privacy measures to protect customer data.

According to JobzMall, the average salary range for a Principal Associate, Brand Web Strategy in McLean, VA, USA is between $130,000 and $165,000 per year. This range can vary depending on factors such as the size and industry of the company, the level of experience of the individual, and any additional skills or certifications they may have.

Capital One Financial Corporation is an American bank holding company specializing in credit cards, auto loans, banking, and savings accounts, headquartered in McLean, Virginia. Capital One is ranked 11th on the list of largest banks in the United States by assets.